New Plug-n-Plays Coming Up With Their Own Principles

Soho Gardens is the latest ultra-luxe glamping experience at Burning Man. It is very much following the lead of previous sherpa-laden hotel experiences at Burning Man that have been highly promoted to the media, from Directors Chip Conley, Jim Tananbaum, and (ironicallyChris Weitz who is totally against plug-n-plays (see comments).

So, what’s the Soho Gardens twist?

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No maids, no sherpas. No fire. No drama. No ‘razis.

O. M. F. G.

How would one cope? This self-reliance thing is getting a little ridiculous. How are we supposed to rely on ourselves without maids or paparazzis? What’s the point of sherpas if some camps forbid them? Should we chain them to our camps and not let them ever go free range at Burning Man?

Soho Gardens promise to educate their guests in the Principles of Burning Man, but only about 3 of them…after that, there are better principles to focus on. And who’s to say that “Love” and “Green Energy” aren’t better than “Immediacy” and “Radical Self Reliance, anyway”? The principles are just guidelines.

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Wi-Fi is available at limited hours, presumably as a free gift to all Burners.

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They’re pretty specific about who they do, and don’t, want to Radically Include:

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They’re looking at a few more amenities than the BLM’s Blue Pit:

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They’ve figured out how to include Gifting and Radical Inclusion with the requisite VIP Exclusivity: Gift Tickets

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No word yet on how much per head, but we believe there are still slots available.