Stewart Brand Livestream: 50 Years of Whole Earth Catalog

Live today at 6:30pm PST. Tune in via this page.

Re-blogged from Reinvent.Net

Fifty years ago the Whole Earth Catalog burst onto the cultural scene and helped set in motion waves of innovation that reverberated through the San Francisco Bay Area and the rest of America – and that continue to this day. The one-and-only Stewart Brand was the creative force behind that unique media publication and cultural phenomenon and we’re honored that he’s going to talk about the Whole Earth’s intellectual and entrepreneurial legacy at the June gathering of What’s Now: San Francisco.

In 1968 the publication of the first Whole Earth Catalog with the first photo of the whole earth seen from space started to bring coherence to an emerging worldview that broke with 20th century models and pointed to a very different decentralized, sustainable and holistic future empowered by new kinds of tools and technologies. Over the years that strange amalgam of magazine, tools catalog and how-to book inspired a generation who took that worldview and applied it in numerous fields. Steve Jobs famously credited the Whole Earth Catalog and Stewart Brand with inspiring his vision for Apple – and some of today’s young tech founders still are inspired by it and come to Stewart for advice. But the Whole Earth also made a big impact on the environmental movement, the early internet, the maker movement, organic farming, architecture and city planning, health and wellness, and the list goes on.

No one arguably has done more to stimulate innovation in so many directions over so many years in the Bay Area than Stewart Brand. The Whole Earth Catalog was simply one act in a long line of innovative organizations he has helped found or new ideas he has helped introduce. The legacy of the Whole Earth Catalog can get tangled up in the many other projects that Stewart has been involved with in the ensuing five decades: the first online community at The WELL, the pioneering futures think tank Global Business Network, The Long Now Foundation building a 10,000 year clock with help from Jeff Bezos, or his latest Revive and Restore, working to reverse extinction. (For more on Stewart, just Google him or watch one of his six – yes, six – TED talks.)

Join us on the evening of June 7th as we hold a conversation with Stewart that lays out some of the strands of the legacy of the Whole Earth Catalog at our What’s Now: San Francisco event, done in collaboration with Capgemini at their Applied Innovation Exchange. We expect to also draw into the conversation some prominent people who were impacted by the Whole Earth Catalog and consider themselves as part of the legacy. To what extent did the Whole Earth Catalog or its derivatives impact their thinking or inspire the formation of their own entrepreneurial efforts? As is our custom, we’ll make sure to open up the conversation to all those who attend. Mark your calendars for June 7 for what is sure to be a truly memorable evening. And if you can’t make it, or if we run out of room, we’ll be live-streaming it for all to see.

Capgemini and their Applied Innovation Exchange is our partner for this series. This event is free but requires advance registration through an invite. If you are interested in attending, email contact@reinvent.net. If you can’t attend in person, the event will be streamed here starting at 6:30pm PT.


We also talked about Stewart before in The New Communalists and The Greatest Cultural Movement of Our Time. If there is an award for mastermind of Silicon Valley, I nominate him. Here’s what he said about Burning Man:

Burning Man, they have surpassed in every way the various things we were attempting with the Acid Tests and the Trips Festival, Burning Man has realized with such depth and thoroughness and ongoing originality and ability to scale and minimalist rules, but enough rules that you can function, and all the things we were farting around with, Larry Harvey has really pulled off. I don’t think that would have come to pass without going through whatever that spectrum of the ’60s was, the prism of the ’60s, the spectrum of bright colors that we espoused for a while. It all got exacerbated by the Internet and sequence of computer-related booms, but I think it flavored a whole lot of the basic nature of Burning Man. Its Hellenism was replaced by Hellenistic Period, driven out by Alexandria and that was basically better. I think that’s to some extent true in this case.

Stanford counterculture professor Fred Turner (a Burner) asked Stewart about Self-Reliance Sufficiency:

Stewart gets a few mentions in our look last year on the 50th anniversary of the Human Be-in at the Bay Area’s counter-cultural legacy:

 

 

Radical Inclusion Party Foul

A guest post by Mayor of the Techno Ghetto Terbo Ted TerboLizard, the founder of doof at Burning Man. Ever wonder why there are thousands of massively popular raves in the world, and yet the Cacophony Society didn’t really grow beyond a few groups of a couple of hundred weirdos? In 2017 They are still promoting the idea that we should glorify the Cock’o’phonies while demonizing the ravers, which shows how out of touch the Burning Man Organization has become from the community that creates the $40 million cash cow/ party arts festival for them for free every year. It’s tax-free for them, but Burners still pay a 9% tax on their tickets. And bring the food, the bars, the music, the DJs, the art cars, and so on.

How many people at Burning Man like the music coming from the art cars and big camps? Half? More than half? Personally I would say 95%+, YMMV. If you didn’t like that sort of music, Burning Man would be an oddly uncomfortable place to spend a week’s vacation time.

Count the crowds, and look where they are. A lot of crowds, all over the Playa, almost always around music, they always make sure to use the best speakers, you can get more Info about them on soundmoz.com. It is clear that electronic music is what made Burning Man so popular, and if the Ten Principles mean anything at all, it means we should welcome people who come to enjoy that aspect of Burner culture at least as much as we welcome anyone else. Not try to shun and shame those who made Burning Man what it is, out of some weird ideal of “what a Burner should be” – presumably some sort of submissive, compliant, social justice virtue signalling volunteer freak. Burning Man was HUGE before the Ten Principles were thought up.

BURNERBITCH

Image: Leila Moussaoui, The Bold Italic


Burning Man: Radical Inclusion Party Foul

FOR IMMEDIATE RELEASE
Anyone who follows Burningman culture year-round probably stumbled across a recent article titled “Burning Man’s Culture Is In Danger – Tales from the Global Leadership Conference.” The wildly popular article at burn.life prominently featured a picture of ne’er do well young party bros in unfortunate festival attire, with the caption “Ultimately, the worst case scenario is that we end up with an event dominated by idiots like this (not sure where this was taken or who took it, but it’s not at BM….yet.) they all used Houston limo service  or other Luxury bus transportation to get to the party”

photo from www.burn.life
Before I get into any more details, I am going to both embarrass myself and brag a little bit… here is a picture of me, as a young man in my early twenties, out on the playa in 1992, right after I played THE first DJ set EVER at Burning Man.

Terbo Ted at Burning Man, 1992, Black Rock Desert, Nevada
That’s what I wore for my set. Note the visual similarities in how myself and the four young men are dressed; literally, I could stand next to these fellas being portrayed as ‘bad guys’ 25 years into the future and fit right in.
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But let’s look at the history of Burningman. When the collectives I associated with brought rave culture out there- electronic dance music- whatever you want to call it, many of the early burners treated us like pariahs. ‘Ravers’ were blamed for just about anything that went wrong in early 90s burns, and some of it was deserved, and some of it wasn’t. But there were three key BM organizers in the early years on the playa who were the glue that made Burningman stick. Larry Harvey, Michael Mikel (aka Danger Ranger) and John Law were all very supportive of our efforts to bring a new facet of culture into the Burningman experience. Those three understood the concept of radical inclusion well before that was even a stated principle of the event. The written ten principles came to the playa much later than the DJ sound systems. Today there are all kinds of arguments going back and forth regarding the virtues or failures of the music culture at Burningman, that’s another discussion for another time.
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Let’s look at the attire everyone is so scared of. When I was in my early 20s I was living on something like $500 a month or less in San Francisco. That is impossible now but it wasn’t really possible then either. I had no money for fancy clothes. The neon hat I had was a free giveaway from the liquor store, it had a cigarette brand sponsor. I used to smoke cigarettes back then. I used to go over to Larry’s house for coffee and talk about plans for the upcoming MAN year-round. At times I would take two packs of cigarettes (buy-one-get-one free quality you understand) and give one of the packs to Larry, who also was living on next to nothing as far as money goes. The shirt I had on in this picture was something you’d get out of a free pile somewhere outside of a thrift store, or for a dollar at a garage sale (they used to have those in the Mission, believe it or not). That was how we lived. If you had told me back then that people would be expected to wear elaborately hand made outfits that cost thousands of dollars to the burn I would not have believed you, now people wear all kind of stuff and buy their outfits in stores as sheepskintown.com. If I had any costume at all for Burningman back then, it was because I got it for free somehow.
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Let’s apply that to the ‘party goons’ in this picture. I was able to easily find those garments they’re wearing online. The neon green RAGE hats are $10, you can buy them online here. The shirts with garish slogans are also in the $10-$20 range. The point I’m getting to is that young people don’t have lots of excess money, and you’re going to see these sorts of fun and low-cost things being worn. The young kids don’t have $800 for a handmade steampunk top hat with hand distressed goggles sewn in, and the entire outfit that goes with it, do you understand?
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And let’s decode the messaging in their attire:
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RAGE. Hey, it’s kinda close to BURN. Party on.
ALL I DO IS FUCK & PARTY. I think many people at least fantasize that’s what their burn is going to be about, if not in fact acting it out for real. I know that I do those things out there (when not busy MOOPing of course). I’m hoping you get to do those things out there as well, if you choose to.
SHOW ME YOUR TITS. This is absolutely perfect male attire on Thursday afternoon for Critical Tits Bike Ride. I am going to order one for myself this year. Easy to find online in multiple colors and fonts and at low cost!
PARTY WITH SLUTS & ME GUSTA WHORES Burningman does take place in Nevada. Not Berkeley. Prostitution is legal in Nevada.
LET’S GET FUCKING WEIRD. Heck, this could be an official theme for one of the coming Burns for all I care. I approve.
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After twenty-five years of watching Burningman grow from less than 1000 people to selling out tens of thousands of tickets in half an hour, I’ve seen it go through many growing pains and phases, some of which were gut wrenchingly awful, some of which were transformative in a beautiful way.
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When we were first going out there, I remember Larry explaining to me that when you put yourself into that void out there on the playa, whatever it is that is you- your inner self- is going to emerge because there’s nothing else there as a reference point. Everything you do out there is your inner self projecting itself into the world. The experience there is real. Something like that. The concept of Radical Self Expression undoubtably rose out of these beliefs.
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Today, I can’t help but cringe at all of the Burner fashion conformity that happens. You can find websites in China selling ‘Burner’ style goggles now. And you know the look I’m talking about, the ‘Mad Max Muppet Pirate Clown on Acid’ get-up or whatever it is you see tens of thousands of times out there. We didn’t have a dress code at early Burningmans (although that’s not true, there were cocktail parties and theme parties with dress codes out there as early as I can remember). It’s great that the culture has developed some sort of visual ontology- maybe- but that we’ve seen that culture start to move toward exclusion of chosen costumes is a step in the wrong direction, a step away from inclusion, away from expression, it’s a push toward conformity and rule following. Early Burningmans were populated and created by pranksters, they pushed the boundaries of what was socially acceptable, comfortable, or- in many instances- lawful. They weren’t conforming to anything. Unlike today’s Burner culture. Shame on you people.
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After the burn.life article was getting heavily forwarded around social media I had started making light hearted and favorable comments about the photo with the party bros on the Facebook group called ‘Official Unofficial Burning Man Page’ or whatever it is. I posted links where you could buy RAGE hats or some of the shirts in the comment threads, jokingly (and not for profit or anything like that, not as a commodity) as a commentary. And one of the admins banned me from the Facebook group. Shame on you people.
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And let’s pretend those four party bros are out there this year in their chosen attire everyone wants to make fun of. Neon RAGE party hats and all. Having them time of their lives. Maybe they’ll even have some Whip-Its™ to share at sunrise, and you could do some with them and teach them about MOOP in the process. Remember, virgins are very welcome at Burningman. And once virgins get exposed to the culture, they can’t be unexposed to it. Who knows what great new and heretofore unthunk inspirations from the playa might transform those young bros’ lives. Hopefully they wouldn’t instead get forced down a path of derisive hierarchical conformity from the experience of going out there. The default world does that well enough, thank you.
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About the storyteller:
Terbo Ted first visited the Black Rock Desert in 1992 when there was no gate, no perimeter, no road, no trash fence and you could drive your car as fast as you wanted in any direction. Terbo was the first DJ to play in Black Rock City, with no one there to hear his set on a dusty Friday afternoon. Later, in the early years he was the only one ever to be called “Mayor of the Techno Ghetto.” His playa self and default world self can be remarkably similar these days.

Hypernormalisation

A fascinating new documentary created for the BBC iPlayer video platform features some great footage of a young John Perry Barlow. It traces the last 40 years of history through a counter-cultural lens.

“You were so much a part of the system that it was impossible to see beyond it…the fakeness was hypernormal”

Building the Revolutionary Community (Again)

“Take a moment to drop in, and imagine the world that you want to co-create.”

That’s the Burning Man 2.0 message, sent to me today by Social Alchemist Bear Kittay. He’s just given a talk – combined with escalating soothing live backing rhythms of digiridu and Ableton to emphasize his Esalen workshop-honed points – to the techno-hipster elite of Berlin at the 2016 Tech Open Air Inter-disciplinary Technology Festival

No offense to Bear, but the backing music reminds me of the Wayans Brothers movie I’m Gonna Git You Sucka

 

Bear says:

Creating physical spaces to prototype the design of our new civilization…That’s what we’re doing at these conferences and these festivals. We experience these immersive ways of life and we re-imagine who we are, what’s most important to us, how we should be reallocating our resources – through experience, through art, through participatory culture

Hmmm…so we’re not just tripping out and trying to find Dancetronauts?

BMOrg told us they’d bought Fly Ranch on June 10 2016.

6 weeks later, on July 21, they revealed some of the donor names:

The individuals that contributed funding for the purchase have one thing in common: they have been deeply moved and changed by their involvement in Burning Man, and they are invested in the future of this culture. One of our early supporters and driving forces behind this project is Burning Man Project Board Member Chip Conley (AirBnB), who has shared his motivations for contributing to this project on Fest300. Another is Ping Fu (3D Systems), who, like so many of you, is a dreamer and a maker. Her reasons for giving inspire all of us, and we have been working with Ping, Chip and others to share the reasons they felt called to contribute to this project.

Other donors you may hear from in the coming weeks and months include: Joe Gebbia (AirBnB Chief Product Officer), Bill Linton (ProMega – therapeutic magic mushrooms), Rob and Kristin Goldman (Facebook VP Product), Guy Laliberté (Cirque du Soleil), Farhad Mohit (Flipagram) and Nushin Sabet, Alex Moradi (ICO Group – Real Estate), Graham Schneider (Real Estate)  and Jonathan Teo (Binary Capital: Instagram, Twitter, Snapchat). A handful of donors have asked to remain anonymous, and we absolutely respect that choice. Just like in Black Rock City, we also celebrate and honor anonymous giving.

Thanks to everyone who donated. 12 names. Did they all give half a mil each, leaving 1 slot unaccounted for? Or did they all kick in $100k, and some Anonymous group wrote a check for the remaining $5.3 million?

Screenshot 2016-07-29 22.39.17

For all we know, El Chapo, Google or the Rothschilds are funding it.

Who pays the utilities and operating expenses? What’s the business model…or is it all just donation-supported, like public access television and radio? We’re coming up on two months since the big announcement – with Burning Man looming, and now opening earlier than ever – and this is the first we’ve heard of what they actually plan to do with the joint. We’ll probably have to wait til 2017 now for further details.

Bear described the vision:

bear canada

Image: Facebook

The overall valley is roughly the size of Manhattan – 20 square miles. Our property is 3800 acres, it includes beautiful hot springs, hot lakes that hundreds can swim in, and geysers, and a very very large Playa, this open tabula rasa, this context for re-imagining our civilization.

So now we own this property year round in the non profit organization. It’s really a gift for the community by the community. It’s been funded completely philanthropically by a group of Patrons who believe that the process of us coming together as a community and experimenting with what could happen there isn’t just something that’ll happen at this site at Fly Ranch, but ultimately that having these semi-permanent locations that are owned by community groups so that year round iterations in the same template much as we develop these technology tools that we can get one step closer, bringing more and more people into the experience of co-creating and manifesting what will work as we re-imagine and re-invent our civilization. Welcome to Fly Ranch. This is a new era for Burning Man. This is a gift from the Burning Man community as a social experiment for humankind in the 21st century.

I have to say I’m not really enlightened much further about what exactly will be going on out there in one of the most remote parts of the United States. OK, some rich people bought the pitch and ponied up the $6.5 million. Now what? Will there be art cars? DJs?

As fun as Burning Man is, I am still waiting for them to explain how living in the desert with porta-potties but no showers or clean drinking water on tap, no money and no trashcans is the new model for humanity. There are already billions on the planet living in those conditions, and I think we would be better served directing our energies towards helping them rise out of it, instead of turning our civilization backwards so we can join them!

What are the gifts that the Burning Man Project will bestow upon humankind from their desert base? Neo-feudalism? Blowjob Workshops? Group masturbation to childrens cartoons? Black Lives Matter?

Some of the many events on offer in the 2016 Playa Events Guide

Some of the many events on offer in the 2016 Playa Events Guide

Screenshot 2016-07-29 21.56.37

2015 black lives matter

2015 black rock lives matter

thanks to Parker for this photo

Image: Parker; from a prior year. Is she doing the devil horns? What’s up with that extra hand?

childrens story time vibrator

I mean, I’m sure this is fun and all…but is this really the next evolutionary step for civilization? Humanity depends on this? The future of Burning Man is to have all this sort of thing going on year round?

Today I was also lucky enough today to attend – if only for a short time – WIlliam Binzen’s exhibition at the Smith Andersen gallery in San Anselmo.

Screenshot 2016-07-29 22.11.01

Marin County is old timers like me (43). The Mission and 666 Alabama is where the young hipsters like Bear and the BMOrg 2.0 coterie hang out network. Tonight’s crowd skewed more towards hip replacement than:

man bun fedora

 

…but having said that, we were among the last to arrive and first to leave. Anyway, I managed to catch an equivalent segment of the talks in length to Bear’s presentation. It felt like the guts of it, if anyone who was there has a better video or recording please share. [Aside: As always at these things, like with my shaky phone recording of Eric Schmidt at Further Future 2016, there are dozens of professional looking cameras filming it but nobody ever shares, even on commercial videos. So who are all these people? And why are they recording?]

chris radcliffI couldn’t see the stage but I believe this is William Binzen talking and then John Law. They mention Chris Radcliff “imposing fellow with an SKS”…a name that has been erased from the official Burning Man history. You will hear about Cris(tina) in a future Shadow History episode. Part 4 is being edited now, Part 5 is coming soon, here’s Parts One, Two, and Three and my debunking of the first challenge to my research.

It is interesting to hear the similar words and themes between the Burning Man 2016 future vision and what was going on at the Playa before Black Rock City LLC and The Burning Man Project ™ showed up. One of the many tributary streams that flowed into the city that was created for BMOrg to take over and steer toward the future. A future of ever increasing ticket prices, vehicle permits and monetizable transactions. It’s not just the future of Burning Man…it’s the future of civilization itself. That’s what these people are going to be designing at Flysalen. No votes. No transparency. No details. No plans. No vision. Anonymous donors giving untold millions. Unknown names making the list of items to check off. Details and vision not made up as we go, but “coming soon” once they’ve been cleared by the suits…

I wish I could have stayed longer tonight and mingled with what looked to be an amazing crowd. The real people who built Burning Man. I wish it was that crowd that was steering our culture towards the future, not a bunch of starry eyed Millenials with 3 Burns under their belt. Maybe I’m just getting old…

 

 

hero's journey

Silicon Valley’s Secret Weapon: The Shadow History of Burners Part 2

Part 1 is here and the presentation is here.

In part 2, we lay out some of the Where and When of this story. It’s free, amateur content, based on Open Source Intelligence. Please forgive some minor slips of the tongue; references for the claims are in the notes to each slide.

You can download the presentation as a PowerPoint with detailed notes and citations or as a PDF of the slides and a PDF of the notes.

Please download and share this video widely, they are trying to suppress it.

 

One error – although Jim Channon was involved in promoting the concept of Be All You Can Be, credit for coming up with the phrase should go to his Task Force Delta colleague Frank Burns.