What’s In A Name?

Burning Man. What is it? A rave in the desert? An arts festival? A Temporary Autonomous Zone? An experiment in new ways of living together as a community, relying on each other to survive, without the trappings and comforts of modern society? The world’s biggest occult ritual?

Or is it a giant drug- and sex- fuelled Bacchanalian orgy of debauchery?

If you ask me, it’s all of the above. But to most of the world, it’s the latter.

simpsons cup cakesRecently The Simpsons, one of the world’s most popular TV shows, went to Burning Man – or, as they called it, “Blazing Guy”. One of the show’s directors, Tubatron, is a long-time Burner. Many Burners were excited to see our favorite magical event portrayed in a TV show that has been running about as long as Burning Man itself has. I remember watching the Simpsons on the Tracey Ullman show when I was a teenager, before it became its own show on Fox and part of the fabric of mainstream society. Was this part of the Burning Man Project’s mission to spread Burner culture around the world? They’d held workshops on The Ten Principles in Education, and how businesses could learn from the Ten Principles in the sharing economy. Would we now see the Ten Principles go global, on one of the world’s most famous and successful TV shows?

Sadly, no. They chose to highlight the drugs. We saw infant Maggie playing with a MOOPed syringe that she’d picked up on the ground. The main storyline of the episode was Marge being dosed with a hallucinogen without her knowledge: one of the absolute WORST things you can do to someone anywhere, and the complete opposite of what Burner culture is about. She trips off her face, gets all horny with Homer, and overall seems to have a positive experience. Most Burners are portrayed as rude, shady, ego-driven characters.

This year also saw two famous political figures attending Burning Man for the first time. Former Presidential candidate, Democrat Denis Kucinich gave interviews on the Playa, and a political speech. Tax-reformer and Republican party puppetmaster Grover Norquist gave interviews before he went, tweeted from the Playa, and then went on a PR tour to promote his involvement in Burning Man.

What did the press want to talk about? The Ten Principles? The amazing art? How Burning Man is saving the world?

No. It was the drugs and the nudity.

We recently ran a poll asking Burners if they had ever done illegal drugs at Burning Man. I realized that if I just asked “Yes/No”, there would be many readers who had never been to the annual Nevada burn. As it turns out, about a quarter of respondents. Of those who had, 90% had done illegal drugs there.

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Is Burning Man about drugs? Undoubtedly. Can you go there without taking drugs? Sure, and about 1 in 10 do – around 6000 people. To put this in perspective, 10% of Burners visited the Orgy dome. There are about as many people having a sober burn than there are indulging in a public orgy. It’s worth noting with these statistics that there are at least 4000 children at Burning Man, hopefully not doing drugs, and hopefully not visiting the orgies.

San Francisco has always been pretty tolerant of drugs. BMOrg’s founders don’t seem to care. Larry Harvey has publicly acknowledged having hallucinogenic experiences before. John Perry Barlow, who was promoted by the Org in their “The Founders Speak” event in 2013, is a very public advocate of hallucinogenic drugs – it was a fundamental part of the whole “Deadhead” scene. Michael Mikel spoke publicly about his drug use at a community event in San Mateo earlier this year, saying “we had access to stuff direct from the Stanford Chemistry Lab”. The crowd laughed approvingly.

The spectrum of illegal drugs at Burning Man runs from medical marijuana, which even if prescribed by a doctor in Nevada is illegal on the Federal land underneath Burning Man; to exotic designer drugs, which get medical papers written about them. Sasha Shulgin, the regular Burner, Berkeley chemist and Bohemian Grove sax player who passed away this year, is considered the “father of Ecstasy”, and credited with popularizing that drug in the US. He isolated more than 200 different drugs in his career, wrote many books about them, and collaborated with the DEA.

For many Burners, whether or not they actually take drugs at the event doesn’t matter. By going to Burning Man, they get tainted with the stigma. A recent Black Rock City census poll asked:

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The majority of Burners never mention that they’ve been to the event in the public space. Many don’t even tell their friends and family that they go.

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Their professional life is the largest category requiring secrecy.

 

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Do people use their Playa name outside Burning Man, or do they keep it a secret?

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Only about a quarter have ever used their Playa name publicly:

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As you can see, the majority of Burners do not tell their Playa name to their non-burner colleagues, friends, or even family members. Why not? Because of the reputation of Burning Man: drugs, nudity, and extreme sex.

Most of the “unique” aspects of Burning Man are modelled on Bohemian Grove. Nicknames at the event, theme camps, a ban on commerce, an effigy burn, robed lamplighters, educational workshops, corporate networking opportunities. Burning Man is much closer in its nature to Bohemian Grove, than it is to any other EDM Festival. The use of nicknames at Bohemian Grove evolved because the event was started by a bunch of journalists working for Hearst newspapers, and theatrical performers from the predominantly male San Francisco of the late 19th century. The Captains of Industry who financed the thing, wanted to let loose “without Care” and without their antics being reported by the press when they got back home.

Even most of Burning Man’s 6 founders prefer to interact with the public primarily through different identities than their birth names. “Crimson Rose” is really “Nanci Peterson”. “Harley Dubois” was called “Harley Bierman” when the event began. ” Will Roger” is really “Will Peterson”. And “Danger Ranger” also goes by the unlikely moniker of “Michael Mikel”, often shortened to “M2”. This extends to their management team too: their Social Alchemist “Evan Kittay” goes by “Bear”, one guy calls himself “$teven Ra$pa”. Then we have names we recognize from the Burning Blog Voices of Burning Man, like Halcyon, Answer Girl, Caveat Magister.

“Burner Names” or “Playa Names” are a popular and accepted part of Burning Man’s culture, and have been for a long time. That’s cool, right?

Well in the early hours of yesterday morning, Burning Man founder “Danger Ranger” decided to publicly “out” me. If I wanted to keep my corporate identity separate from my Burning Man life, he would take that privilege away from me. And in the process, maliciously slur me with lies.

Before I even went to Burning Man, I had a nickname. Pretty much everyone in my family, and almost all of my friends, call me “Saus”. I named the first company I started after my nickname, “Sausage Software”. I owned the domain name sausage.com, and wrote software for making Web pages called HotDog. In 1997, Wired magazine named HotDog as the third most downloaded piece of software on the Internet – after Netscape, the only real browser of the time, and Eudora, the only real mail application of the time.

I started the company in my bedroom when I was 22, and down to my last $18. 16 months later I took it public, it was the first Internet company to list on the Australian Stock Exchange. I became the youngest ever CEO of a public company, taking a record Rupert Murdoch (who inherited his Dad’s business) had held since the 1950’s.

When I went to Burning Man for the first time in 1998, I had already built my own community of more than 1 million people. By the time I left the business in 2000, retiring at age 26, this had grown to 3 million. We had more than 800,000 active users, who were using the product at least once a month. This community went on to become Sitepoint, which is still the largest webmaster community in the world, and regularly in the Top 1000 websites. We competed with some of the biggest and most powerful companies in the industry: IBM, Adobe, Symantec, Microsoft. HotDog was the #2 product in its category, beaten only by Microsoft’s FrontPage – which was given away for free with Office, the world’s most widely used business application.

In 2000, I sold the company just after the famous “dot com crash” for $700 million. Our peak market cap was $1.7 billion, so one way to look at that is we lost a billion dollars. But I think most people would say to go from nothing to a $700 million exit in 5 years was a pretty good run for a kid in his twenties with no experience, money or family connections. At the time of the sale, I had created 1200 jobs and enabled hundreds of thousands of people around the world to earn a living building web sites – a profession that didn’t even exist in February 1995 when I started. Back then, there was no Amazon, no e-commerce, the browser (Netscape/Mozilla) was free software from a college not a company, and Yahoo was a list of web sites, not a search engine. We played a major role in making the web easy and accessible to people in more than 200 countries. We gave our software away for free to schools and sold site licenses incredibly cheaply to colleges. In fact, I gave it away for free to anyone – for the first 30 days. After that, you had to pay. I called it “the heroin model” – we get you hooked for free, then you love it so much you’ll gladly give us your money. The basic version of our product cost $29 and the professional one was $99. 75% of our sales were for the more expensive product, which had more features.

Some of the “Black Rock City Communist Party” at burningman.com have said anyone with money didn’t make it, they stole it. It’s hard to see where my theft was. I made a dozen people working for me millionaires – a common practice these days in the tech industry, where Twitter’s IPO was estimated to create 1600 millionaires from its staff, but practically unheard of in Australia at the time. Many of my founding team have gone on to great success since, with Sitepoint/99 Designs, Hitwise, Reactive, and Urbanise – another company I founded, which went public 3 months ago.

I’ve heard countless stories since my first IPO from ordinary people who saw me on TV and believed in my vision, bought stock, and were able to pay off their mortgage. The stock was $0.08 at its lowest, and $8.20 at its highest. After Sausage’s IPO, we raised $130 million from corporate investors Intel, Telstra, and St George Bank, and turned that into more than $500 million for those guys in less than 2 years. The company that bought us, SMS Management and Technology, paid a fair price and got an amazing amount of value – the most elite technical team in the Southern Hemisphere.

How is any of that theft? And how does any of that make me a “bad Burner”?

It’s almost 3 years since I started Burners.Me, and I’ve never told this story before. I’ve never made a big deal about who I am, what I’ve accomplished in my career, or what I do in my “day job”. I haven’t exactly gone out of my way to hide it, either – my photo appears with every comment I make, and I’ve talked about some of the charities and companies I’m involved with before. I wrote under the pseudonym “burnersxxx” – why xxx? Because I’m only interested in talking to adults, and I believe the drugs, nudity, and sex of Burning Man are not suitable for children (not to mention Playa lung, Playa foot, and the other harsh physical realities of the environment). Political correctness might have its place in the world, but not on my blog. I want to speak frankly, coarsely sometimes, and about adult themes.

Why try to keep my professional life separate from my time at Burning Man? It’s because of the reputation of the event – one which, according to the information I’ve published above, is well deserved. I am an investor in many different businesses, that employ thousands of people. I have a number of investments in the security space, an area that is notoriously conservative. Some of the technologies my teams have developed over the years required a Munitions Export license (for military grade cryptography), which means vetting by the Department of Defense. I travel extensively around the world, and for certain countries have to go through complicated processes to get visas. I have a lot of business activity in the Middle East, specifically all the Emirates of the UAE, Bahrain, and Oman. Some of these places are governed by strict Islamic sharia law, where not even alcohol is permitted – and drugs are a death sentence. In Dubai, “bringing drugs into the country” includes drugs that are in your system because, for example, you smoked prescription marijuana a week before. Holding hands with your wife in public can get you thrown in jail. I have always felt that a public association between my corporate identity and Burning Man could make it harder for me to do deals in these places. Not only that – it would make life harder for the many people who work for me, who have nothing to do with Burning Man and no desire to go. “Guilt by association”, people who are completely innocent being affected by my personal life.

Well, now Danger Ranger, a man living under a pseudonym, with a 14-year “black hole” in his LinkedIn resumé, has decided to take that away from me. Why? Apparently, to take some of the Burner community’s quite legitimate heat off the founders and their Board of Directors.

If you believed the trolls, you’d think I’m somehow embarrassed about who I am and what I’ve accomplished in my life, but this is hardly the end of the world for me. After re-engaging with business life again more than a decade ago to build up facilities management software company Urbanise (formerly Majitek), I stepped down from their board in February, and it went public without me in September. I own a bunch of stock, but no longer have anything to do with the company. At 41, I’ve pretty much retired for the second time. For the last 18 months, I have been writing a book about the “Dark Side of Utopia”, which I always intended to publish under my own name, rather than a pseudonym. The choice of where and when to link this blog with my research has now been taken away from me, but I’m going to do my best to turn that into a positive. I’m starting to get sick of only writing about Burning Man, anyway. I used to believe in them, used to drink the Kool Aid, but the more research I’ve done, and the more of the actions of this group that I’ve chronicled, the more the cult-like indoctrination has worn off. I see things now as they really are, and it’s disheartening.

This story should be a lesson to anyone else in the 55% of Burners who don’t tell the public they go to the festival. Your privacy means nothing. Your career means nothing. The truth means nothing. Speak out against the “Almighty Borg”, and they will have no hesitation about doing whatever they think they can to hurt you. This year has seen a spate of suicides in the wake of the event – 3 from DPW, I believe. This is nothing new, it has been happening for a while, and like so many other things with this cult, gets hushed up and swept under the rug. They are the only organization since Adolf Hitler’s Nazis to employ a full-time “Minister of Propaganda” – yes, that is really Will Chase’s title. And look at the spin that comes out of them. “Oh we listened to your concerns! Now Commodification Camps have to go through the placement team!” This was already their policy. “We’ve discontinued our Donation Tickets program” – which only happened because we caught them red-handed. They tried to deny it, and Burners sent us more evidence. Then they tried to ignore it. Eventually, when they realized this wasn’t working, they came clean and admitted it – but tried to hide it in a bunch of verbiage saying “we’ve always had a Holiday pre-sale program”. No matter that they don’t even try to pretend this is so Burners can buy tickets to Gift at Christmas any more.

And what of the rich? We waited 3 months to get some kind of statement from BMOrg about Commodification Camp concerns, and what did Larry Harvey say?

Wealth is a straw man issue.

And then what did Danger Ranger do, that very night? Talk about attacking the Straw Man.

Look! The Goodyear blimp!

Look! The Goodyear blimp!

He posted on Facebook at 1 in the morning. It seemed like he was doing what the community was asking for – calling out their Director Jim Tananbaum for running a for-profit Commodification Camp, despite the strict wording in the Burning Man Project’s Bylaws about volunteer directors profiting from the activities of the group, and the requirement that all Directors uphold the Ten Principles. But reading the fine print, as we are forced to do with these propagandists, showed that really he wasn’t throwing Tananbaum under the bus at all. He was giving him a pass “oh, he lost tens of thousands” – which implies that his goal from the beginning was profit, because otherwise it would be “he gifted tens of thousands” – something many of us have done at Burning Man, without charging $17,000/head, bussing in Mistresses of Merriment to entertain our high rollers, and creating elaborate wristband-only cocktail lounges complete with paid sherpas and drinks menus. Instead, Danger Ranger blamed all the problems of Caravancicle on the camp’s producer, who he then accused of embezzlement.

No, in a classic case of misdirection, it was actually ME that Michael Mikel (if indeed that is his real name) chose to throw under the bus. Not just by “outing” me with my real name, which I have never used publicly in relation to Burning Man; but by spreading outright lies about me. Because this is a Burning Man founder, owner, and director, his words are more than just some cranky Burner on the Internet. They are taken as gospel by many in the community.

He said:

 

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I immediately addressed his concerns, saying:

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But it seems it was too late. The nearly 70-year old former Navy seaman, infiltrator of cults and neo-nazi groups, defacer of billboards, builder of robots, underground explorer, had gone to bed. That didn’t stop many other Internet trolls from piling on the hate.

I stayed there until the early hours of the morning, addressing the issues raised. Hoping that Danger Ranger would respond. I messaged him privately. The trolling escalated. People started posting personal photos from my Facebook page. I told them they didn’t have permission, and asked them to take them down. Some did, others went and made dedicated web sites just to post my personal photos.

Finally, about 9 am, Danger Ranger appeared again commenting on his post. “Great!”, I thought. “Surely this person, who is posting under a pseudonym, with a legal responsibility as a Director to uphold the Ten Principles and act ethically, will at least respect my request to keep my corporate identity out of his rant! Maybe he will even realize that he was misinformed, and remove the lies!” But no, Danger ignored me and just responded to other commenters. Then, I was locked out. I couldn’t get into his post any more. Some loyal readers have since told me that he then went through the comments on his post and simply deleted mine. Suddenly, his account was suspended.

I was instantly blamed for doing it. For the record: NO, I didn’t report Danger Ranger for using a fake name on Facebook. This happened to me about a month ago, and has been happening to many users on the Burning Man Facebook group – which now has no admins, thanks to people reporting pseudonyms there. Most of the admins there used pseudonyms. Facebook has a “real names” policy, and like it or not, rules are rules. Since I joined Facebook in 2007, I’ve met about a thousand people all around the world who only know me as “Zos”. No matter, I was forced to change my name. This really sucks, and I wouldn’t wish it on my worst enemy, let alone a founder of Burning Man, an event that I love so much I’ve spent three years of my life writing about it for free. As a gift, because I’m shit at art but I know a thing or two about the Internet.

I was on Danger Ranger’s facebook group for hours, trying to clear up his false statements about me. It makes no sense that I would do that, if I wanted to report his account.

But the blame continued. And Danger Ranger, rather than correcting his lies, used his official power as a Burning Man director to up the attacks on me. He commented on blog.burningman.com at 9:12am, and his comment got picked up by known troll Simon of the Playa at 9:14am on ePlaya (to his credit, Simon removed my corporate name from the post, which is required by ePlaya’s terms of service). I’ve also heard that Danger Ranger’s post was then sent out to thousands of people via their Regionals mailing list.

BMOrg changed their blog to allow replies to comments. Propaganda Minister Will Chase, and Communications Director Megan Miller, were all over the blog responding to comments. I replied to Danger Ranger, once again correcting the false statements.

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They could have edited the message so it was less of a personal attack on me, but still critical of Burners.Me. Instead they said:

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So there you have it, folks. Straight from the horse’s mouth. Truth doesn’t matter to BMOrg. The founders can openly lie, just to smear someone’s reputation, and they feel no need to correct it. Things BMOrg write on the “Voices of Burning Man” don’t have to be 100% factually accurate, no matter who it’s coming from.

The troll attacks against me have continued – funny, given that I am the one accused of trolling. This post is long enough as it is, so I’m going to write about that in more detail later for those who are interested.

If other wealthy, successful people out there are reading this, be warned. “What happens on the Playa, stays on the Playa” is a myth. This cult has thousands of volunteers at its disposal, tattooing their logo on their bodies, ready to go to extreme lengths to do their bidding and cultivate “borg points”. This NPD-driven CULTure provides a convenient “plausible deniabillity” to the instigators, who can operate through unseen proxies. The founders have shown that they have no qualms about slandering their customers, and will not show respect for truth or privacy. This comes straight from the top. Associate with this group at your peril, and donate your money to their tax-exempt structure if you must – but if you think you’re making the world a better place by taking drugs at a rave, well I have a rainbow bridge in the desert I can sell you.

One thing I always loved about Burning Man is people didn’t ask “what do you do?” or “where do you live?” or “what car do you drive?” For a brief while, 20 years ago, I was kinda famous in Australia and New Zealand. There’s almost nothing good that comes with fame, it’s pretty much all downside. At Burning Man, I could relax and party without having to deal with muckraking journalists trying to “expose me” and drive my company’s share price down, making life harder for all my employees. The Burner I was talking to could be one of the long-term unemployed, but rather than sitting on their ass smoking dope, had worked for months scraping together used materials to create an amazing piece of art. Or they could be growing the dope, and using some of the funds to build some incredible fire-breathing apparatus with their engineering skills. They could be the founder of a tech company, or a famous actor, or a politician, or a trust-fund kid who spends their life working on charitable projects. I didn’t know, and it didn’t matter. We were all the same. We were all Burners, using the same port-a-potties and choking on the same dust storm. Having fun together at a party that we’d all traveled miles into the middle of nowhere to enjoy.

Some have tried to paint the Commodification Camp issue as a “class war”, advocating everything from vandalism and arson to violence as the appropriate response – in the process, deflecting protests away from First Camp, and towards anyone in a nice RV. Certainly, there is an “anti-tech” element in San Francisco today, driven by escalating real estate prices and the loss of housing that has been subsidized through rent control (a concept alien to most of the world). Some are making fortunes in real estate and tech, while others are being forced to move from neighborhoods that have gentrified to places they can still afford. They wait in line for public transport, and see happy, successful young people getting onto buses to take them to booming tech companies – and decide that is someone else’s fault. This really should have nothing to do with Burning Man. Up until now,  I thought that those saying “eat the rich” and “Burning Man is the front lines of the revolution” were just a few kooks. I didn’t think it was a deep part of the ethos of the event, at which I’ve met some of the richest people in the world.

But Larry Harvey saying “wealth is a straw man”, followed by Danger Ranger trying to single me out as some sort of hypocrite for having default world success, shows that this goes all the way to the top. Perhaps because they’re a “non-profit”, they think they can cash out of the event with millions while pretending to still be “part of the people”. Perhaps they have to cultivate this charade to encourage thousands of volunteers to build their $30 million event for free. Maybe there’s a split on the board, with Danger and his cronies wanting to go back to their anarchist punk cacophony “Satanists with guns” roots, while Larry and Marian and Bear court the world’s billionaires and venture capitalists and Presidential candidates.

From my perspective, I still don’t think it matters. I’ve burned sleeping in a car, I’ve burned in the most extreme luxury you can imagine (a post for another day). For the last 4 Burns, it’s been my year 2000 Fleetwood RV that went to Burning Man – the only RV I’ve ever owned. I’ve gifted tickets to friends, and I’ve traded tickets to people who drove so that I could drink. I’ve bought flights from overseas for friends and family to join me at Burning Man, and paid camp dues for them. So what? How does this make me a bad Burner?

For three years, I have contributed my art – such as it is – to this community. Not just for a week, but pretty much every day. I’ve given my time for free, on top of what I’d done previously: helping to fund art cars and art projects and logistics, and gifting the experience to virgins. For that, I get called a “troll” and all kinds of other names. And I get the Directors of Burning Man bringing their drug orgy into contact with my corporate career, which will have no real affect on me in my retirement, but could potentially hurt many people around the world who’ve never been to Burning Man and never would.

I go out of my way to provide links and references to all the claims I make on this site. It takes a long time to do this. I have always invited anyone to come here and comment, whether they agree or disagree. If they update me with new information, I change my stories. I take the time to respond to almost every single comment – even the trolls.

Meanwhile, Burning Man’s founders simply LIE about someone in their community, and have no concern whatsoever to correct it, or provide any evidence of their claims. They barely speak to the riff-raff, preferring to trot out their volunteers to cop the flak and their media team to dispense the spin. It takes months to get anything that even remotely looks like a straight answer from them. Many of their people are made to sign non-disclosure agreements and prevented from commenting on social media.

I share my opinions here, sure. That’s the whole point of a blog. I discuss what people are saying on the Internet about Burning Man, I chime in on the conversation with what I think about it all. I know that not everyone agrees with my opinions: I never asked them to, or expected them to. Does that mean I don’t have a right to express them, just because some don’t agree? Of course not. Freedom of speech still means something in the USA – a country I have a visa to live and work in because of investing in startups and creating jobs. This site is coming up on 1400 posts, and I stand by pretty much all of them. About 10% were written by others, so I can’t include those – but I am still proud of them, and glad to have shared them.  Many of our detractors say that we publish misinformation, to which I reply “please provide an example”. So far, none of them have been able to produce any examples. Seriously – out of 1400 posts, you can’t provide ONE? So is it really misinformation, or is that just an unfounded slur? Sure, I publish rumors and speculation: but I tell you when it’s that. I treat my readers as smart enough to make up their own minds. Over 90% of our articles are positive, but they’re not the ones that get the most shares – leading to a situation where people who don’t even read this blog, complain about how negative it all is because that’s what’s showing up from Burners.Me in their Facebook news feed. The ratio of positive and entertaining posts is even higher than 90% on our Facebook page.

As for “trolling” and “sock puppets” – it’s something I deal with a lot, but have never employed myself. Why would I? What would the possible motivation be? I already have my own, massive audience. Why would I go to the trouble of researching and fact-checking everything I write, if I was just going to make unfounded attacks under multiple false identities on other peoples’ sites? How does that benefit me in any way? On the other hand, you don’t have to be Sherlock Holmes to see what the motivation would be for BMOrg and their cadre of loyal volunteers to cast aspersions about me under fake names, and try to address facts and figures with lies and smears.

This site has more truth about Burning Man than any other on the Internet. Don’t believe the smear campaign: we do our homework, we publish references to our claims, we deal in FACTS. Even if the truth is sometimes not what the sparkle ponies want to hear.

Would Burning Man have stopped their Donation Tickets program, if we – thanks to leaks from our own loyal readers – hadn’t exposed it? I highly doubt it. Hopefully there will be more positive changes to come in the future. Maybe they will up the efficiency of their charity, and do more good with it. Maybe they will consider making ethics, integrity, and honesty part of their corporate culture.

Like many of my endeavors, Burners.Me has been successful. Across Facebook, Twitter, Instagram, and WordPress, we have nearly 120,000 followers. Our audience is spiking again over the last couple of days thanks to all the publicity, which I doubt was Danger Ranger’s intention in attacking me. I don’t profit from this site in any way, it is totally free, and totally brought to you at my expense.

This year we set new traffic records. A single post I did on Facebook went to nearly 1.2 million people; the same story on the web was viewed by more than a million people over 2 days. In August, 1,512,864 people visited this site. We had the #1 most read story and #1 most seen blog on WordPress, out of 42 million. We’re regularly in the Top 100 of both categories. We’ve been quoted as a credible source by the New York Times, among many others. We’re usually reaching more than 1 million people per week on Facebook. They can smear me, but they can’t shut me up – and a lot of people are doing their own research, looking into the facts for themselves instead of blindly accepting the corporate spin, and waking up.

1 million on facebook

Where do we go from here? I still plan to write about Burning Man, and Burner culture. The more they attack me, the more I get motivated to expose. I’ve heard they have an “Access Control List” of people banned from the event, and some online critics are on it. If it includes anyone, I’d think it would be me – punished without trial or recourse, guilty of nothing but loving the event, and wanting its management group to be accountable for their words and actions.

BMOrg to me is looking increasingly desperate, a formerly great lion thrashing around in its death throes. Maybe they can pull a rabbit out of a hat, salvage their crumbling credibility, and preserve the awesomeness of this culture through their transition. Or maybe, like many startups, the money comes in, the Founders become less relevant, and the soul goes away. Maybe the long awaited transparency will come, and Larry & Co will look like saints. Or perhaps the skeletons will pile up in the closet until the “fetid ossuary” (thanks Reb!) can no longer be contained. Perhaps there will be amusing, Cacophonist pranks on the Playa against First Camp; or perhaps there will be anarchist attacks and criminal assault and destruction of property against anyone with a flash RV. Maybe they can grow and improve the culture, through Regionals and acculturation of virgins. Maybe veteran Burners were never meant to continue being part of Burning Man anyway, and it will be no great loss to the culture without them – bringing the Principles to virgins will make the world better, than letting the people who’ve made the party what it is keep coming back for more. Maybe enough veterans will be interested in preserving what we’ve all made together, to start something fresh and new, fair and open.

Elon Musk said “Burning Man IS Silicon Valley”, and that to me is the more interesting story. What’s the real history of Silicon Valley, and how does Burning Man fit into that? How do drugs and cults fit into that? Where is technology going, now that Google is becoming SkyNet, and the government is intruding into our private lives in ways we’ve never before imagined? What hope is there for humanity, in the Age of Artilects, cyborgs, and transhumanism?

Pile onto the Burners.Me hate parade if you want. If you want to be that guy, then slander my professional identity, steal my private photos to paste all over the Interwebz, dredge up whatever dirt others have published and post links to it. It’s nothing I haven’t encountered before, I’ve dealt with plenty of lawyers and been in plenty of lawsuits. Heard plenty of fat jokes. Unfortunately, it’s something that goes with the territory, as I think most successful people can tell you. The world is full of jealous and petty people, who if they can’t achieve anything themselves, want to point the finger of blame outwards towards others. If someone drives past them in a shiny Ferrari, these people say “look at that asshole”. I still believe Burners are different. While I’m no longer drinking the Kool Aid BMOrg are pissing into our mouths, I do believe in Burners. Burners are some of the smartest, coolest, funniest, most talented people in the world. If anyone can make the world a better place, it’s Burners. Thanks for all your support, and I hope together we can make this site more interesting and positive in the future.

– Zos


 

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Reallocate

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2010 zos head shot burning man

BMOrg Speaks to Address Community Concerns

Will Chase, BMOrg’s Minister of Propaganda, has made a statement in response to the community’s concerns about Commodification Camps. He wants us to know that he’s listening. And he told his bosses the right folks about our concerns.

From burningman.com:

Will Chase, Burning Man's Minister of Propaganda

Will Chase, Burning Man’s Minister of Propaganda

Hey everybody, THANK YOU for these comments. I really do appreciate it. My intention for this post was to bring some facts into the discussion that I’d seen some people missing, and to see and hear what people were thinking and feeling. And you made your thoughts very clear, and we’re listening.

Like I said, part of my job is to keep my finger on the pulse of the community, and this conversation is part of that. I needed to hear exactly this input. This is great information and perspective to bring into our discussions about this issue, and they’re being read by everybody involved. So again, thank you.

I absolutely take your point about conflating the issue of virgins with turnkey camps … that wasn’t my intention, but since they often come up in the same conversation (XYZ people are screwing up Burning Man! We should keep them out!), I thought it made sense to combine them here. In retrospect, I should’ve broken the two topics out into different posts. My bad.

The big takeaway I’ve gotten here (and shared with the right folks at BMHQ) is that you’re a) not happy, and b) wanting to hear solid facts, answers and transparency with regard to Burning Man’s policies around turnkey camps. And I can tell you that’s in the works — we’re processing a number of moving parts here.

Lastly, I stand by what I wrote here. I believe deeply in the 10 Principles (I have kinda made it my life’s work), and I don’t want (and refuse) to see them eroded. And that includes Radical Inclusion. This stuff isn’t easy, but I believe we can work together as a community to solve this problem.

Thanks again. Pulse taken.

What about the one question the community really wants answered:

HOW DID COMMODIFICATION CAMPS GET SO MANY TICKETS?

 

[crickets]

Yet again, they pretend this question doesn’t even exist. Apparently, we only want solid facts and transparency about Burning Man’s turnkey camps policy. Ummm, no. How about you start calling them Commodification Camps – that would be a step in the right direction. It would make it seem like you are not only “listening”, but actually hearing. We already know the policy: it’s to place Commodification Camps on K Street, scalp them all the tickets they want for $650, and if they’re not participating, chide them in the hope that they’ll do better next time. And, pretend it’s not even a problem, since there’s a broad spectrum of Turkey camps, and at the same time there were only 25 Turkey camps…and only a very small number of those were “doing it wrong”.

Only yesterday, they told us:

We’ve received more than 400 post-event emails and hundreds of comments through the Feedback form

Was the content of these hundreds of emails and comments really so different from the 100-odd comments they’ve got on their blog in the last couple of days? Is this really all unexpected news to the guy whose job is to have his finger on the pulse of the community’s concerns? He didn’t know, but we told him, and he told the right folks, and they’re listening, so now they know?

More likely, they realized their feeble attempts to misdirect our attention away from the story, re-define the problem as a “spectrum” and “hardly noticeable”, and put their typical corporate PR spin on it weren’t working.

Solid facts, answers to the community’s questions, and transparency shouldn’t be something that only comes out of this “non-profit” when the community is assembled at their gates ready to riot, with pitchforks and flaming torches. Forget the Tin Principles, honesty, openness and integrity should be the fundamental essence of everything they do. Not just because that’s a “nice to have”: as a 501(c)3 public benefit corporation, they’re actually required by law to operate with a high standard of ethics. As well as the law, it’s on Article and Page 6-9 of their Bylaws.

Burning Man ended nearly 2 months ago. Their “community feedback” process ended more than 2 weeks ago. Sure, 400 emails is a lot, but one person can read that many in a day. And if they’re all saying the same thing, the message isn’t that hard to distill and report up the chain of command to the masters.

Once again, transparency from BMOrg is…”coming soon”.

If you’re against Commodification Camps, you might want to check out this petition. So far in our poll, it is literally the 1% that support them. A third agree with me that they should be allowed if they have a public participation area, and a majority two thirds say No.

BMOrg Continues to Cover for Commodification Camps

Will Chase has added to the chorus of Commodification Camp justifications we’ve been hearing from BMOrg, with a post saying “what’s all the fuss about? Nothing to see here, move along”:

Virgins and Turnkey Camps Are Ruining Burning Man.

The content of the post is nothing like its title; quite the opposite. He is “Minister of Propaganda”, after all.

We’ve been hearing and reading a lot about Turnkey Camps over the past couple months (haven’t we all?) and I have to say, I’m a little confused by people’s apparent willingness to make or buy into blanket statements and generalizations about Turnkey Camps, virgins, who should be allowed into Black Rock City, etc.

Did some people do bad things? Sure. Are some people “doing it wrong”? Yep. Will it destroy Burning Man? Nope. Are we learning from this year what we can do better in the future? Absolutely. We are bigger than this, and our community can — as it always has — figure it out, adapt and self-regulate. There’s no question in my mind.

2014 sep 3 caravancicle aerial

Wednesday after the Burn. Caravancicle and Lost Hotel still have all their stuff there, regular Burners had to be packed up and gone

Self-regulate? Where the fuck does he think all the regulations come from? Certainly not from the community. It’s not the community saying “hey, you’re rich, cool, how many tickets do you need?  You can leave MOOP, you can exclude Burners from your camps, you don’t have to gift anything. Line up for 8 hours because we can’t mail tickets internationally. Pay royalties to the new LLC called Decommodification. Get insurance for your own art projects, because $30 million’s not enough to cover it. Your art car is public transport that belongs to the whole city”.

As for “blanket statements and generalizations”, that seems to be what we’re getting from BMOrg, not the other way around. The questions I’m seeing from the community have been pretty frikking specific. BMOrg’s definition of “Turnkey camps” is about as general as you can get.

Don’t get me wrong, we’re not apologizing for Turnkey Camps and virgins who may have mis-stepped … nor are we sweeping anything under the carpet.

Oh, you’re not? Could’ve fooled me. I guess you think you have nothing to apologize for – it’s “your” event, after all.

Here are some facts to keep in mind:

  1. Burning Man has always had virgins. It’s how this thing keeps going and growing. In fact, in the early years Black Rock City was sometimes more than 50% virgins, since the event doubled in size from year to year.
  2. The percentage of virgins has been steady for the past few years, between 35% and 40% of the total population.
  3. Not all virgins are clueless twits. Some won’t know what they’re doing, and some will (but we’ll attempt acculturate all of them).
  4. Some of those virgins are never going to “get it”. Most will. (I had no clue what I was doing in 2001, and I’d like to think I turned out OK in the end. Heh.)
  5. Every single year of Burning Man’s existence, people have lamented how it’s all going to pot because [insert reason here] and virgins are doing it wrong. And it hasn’t. (The #1 most common thing I hear from virgins is “I didn’t understand what it was about, how could I possibly have? But now I get it! I’m a Burner!!”)
  6. Turnkey Camps are not all the same. There’s a broad spectrum from “doing it fine” to “doing it horribly”. The percentage in the latter group is small. Very small.
  7. The “tech elite” have always been at Burning Man. Hell, they’re practically what made Burning Man possible.
  8. Burning Man will always change and evolve.
  9. It is in the media’s interest to generate and stir up conflict and scandal and paint black and white pictures, because money.

Talk about trying to change the subject, to dodge the difficult questions. “We’re not trying to sweep anything under the carpet, we just want you all to talk about something else. Because we’re listening. No really, we are! Here’s a list of 9 reasons why your concerns are wrong”

What difference does listening make, in a do-ocracy? Actions speak louder than words. All we’re seeing is words: words that make it seem like actually, BMOrg are not listening.

2014 caravancicle ad

Real ad, offering cash for sherpas on the Playa.

Turnkey camps are a “broad spectrum”, because that’s the way BMOrg is trying to define them. Commodification Camps are not a spectrum – they’re more like a cancer. An alien parasite, leeching off our culture. Contributing nothing to our city. By saying “most camps are turnkey camps, and there are only a tiny number of bad ones”, BMOrg pave the way for as many Commodification Camps as they can sell. It’s a spectrum – “oh, you had one of the bad ones? Not to worry, DPW will pick up that MOOP for you. Better luck next year. We’ll try to acculturate you and socially engineer you so you can move further up the spectrum to where we want you”.

By heavily promoting Burning Man to the mainstream media – from Town and Country to Vogue to the New York Times – BMOrg make tourists want to come. By favoring Virgins in the ever-changing ticketing system, they make it harder for Burners to go. By diverting tickets sold back to STEP in good faith by Burners, and instead selling them in secret for $650 to Commodification Campers, they make a mockery of Burner values – robbing good-hearted Burners of profits that they could be earning from scalping, by telling us it’s “against Burning Man”. By promoting celebrities and politicians, who have “special needs” that somehow prevent them from Self-Reliance, they make Black Rock City more like Any Town, USA.

The community is upset about Commodification Camps “because money”. He got that right. But no-one is objecting to the profits made by the New York Times. I doubt their Burning Man sherpa story was even a drop in their giant ocean of cash. No, we’re upset “because money” – because people are MAKING MONEY from our spectacle which was FREELY GIVEN.

It seems like, in all their listening, BMOrg have totally missed the part where we said we don’t want to be bingo items for safari campers. That’s not why we bring all our art and music and energy and love – why we PAY BMOrg to “let us” bring it. We do that for fun, and to give to each other: not so that a select few can then commercially exploit it, and tell us we’re not invited.

MOOP #fail

MOOP #fail

The community is not upset about Virgins. We’re upset about how experienced Burners can’t get tickets, and long-time camps can’t get placement; meanwhile, Commodification Camps mysteriously get all the tickets they want. We’re upset because we have to pick up after ourselves, while Commodification Camps leave entire blocks worth of MOOP for DPW to collect. We’re upset about selective rule enforcement: one set of rules for insiders, and one for Burners. We’re upset because volunteers slave their guts out for no pay, while tickets that could go to worthy Burners get diverted to paid employees to be the Self-Reliance that Commodification Campers are too lazy to learn for themselves.

We’re upset because BMOrg keeps telling us they’re listening, and keeps writing these posts that show they’re really not.

Let’s re-cap, shall we:

Radical Self Reliance and Rich People at Burning Man – 72 comments, lots of questions from Burners, few answers

How Turnkey Camps Get Placed – 50 comments in a single day, lots of questions from Burners, no answers

Virgins and Turnkey Camps Are Destroying Burning Man – 9 “talking points”, lots of trying to change the topic of discussion, no answers

A Rich Man Dreams of Paradise – 67 comments, no answers

Will says:

It’s part my job to keep my finger on the pulse of the community in Black Rock City.

If so, then maybe you should read all the comments above. That’s your community speaking, right there. What comes out the most? What question does the community want answered, more than any other?

HOW DID THESE CAMPS GET SO MANY TICKETS?

Four different posts on the topic at burningman.com, and still this basic question is ignored like it doesn’t even exist.

despite a sensationalist New York Times article that was inflammatory and inaccurate but had legs, Burning Man was happening in all its diverse glory.

photo: John Curley

Will Crawl, 2014 photo: John Curley

That’s what you think we’re upset about? A single article in the New York Times? Way to have your finger on the pulse, dude.

We firmly believe everybody deserves the opportunity to have a transformational experience, ESPECIALLY the people who may not ‘get it’ right away … they probably need it more than anybody. Is that risky? Possibly, but our culture is so rich that I challenge a newcomer to NOT be impacted by it. And, as our culture gets stronger, it’s harder for a minority element to contaminate it. Think of it like this: if our culture was a thin soup, one carrot could change the whole flavor. But if you toss a carrot into a rich stew like ours, it’s hardly noticeable … but it becomes part of the mix.

The minority element contaminating the culture, appears to be a small group of decision-makers who encourage this commercial exploitation of Burning Man. And guess what: they’re NOT making the culture stronger. I’m listening to the community too, and that’s not what I’m hearing – AT ALL. Quite the opposite, in fact. BMOrg boast that they’re pleased they’ve jumped the shark, but most Burners don’t feel that’s a positive thing for our culture.

I wonder if BMOrg really are getting lots of emails and feedback forms from Burners saying “Commodification Camps are great, there should be more of them” – and somehow, that message just isn’t making it through to social media? Is there some “we love Sherpas, we love MOOP” group on Facebook that I’m not a member of?

caravancicle interaction guide 1

Caravancicle “Interaction Guide”

No-one is denying that virgins should be able to have a transformational experience. Why should Burners be squeezed out, to make room for Commodification Campers who are exploiting the Playa – and all of our free Gifting – for their own financial gain? Why should these camps be allowed to turn Burners away because they don’t have wristbands?

It’s our job to figure out how to get more people to experience Burning Man without compromising our principles in the process (INCLUDING radical inclusion). This is all of our work. And as the event grows in popularity, we’re going to have to work harder. But don’t panic, this stew is really, really good.

Waffle. What will be done? That’s what the community wants to be told, not “you’re all doing it wrong, but we’re doing it great”. And, guess what: it’s not your job to get more people to experience Burning Man. It’s your job to get the permit, and provide the basic infrastructure for the event, so WE can bring our party out there. That’s why we pay you $400 per ticket, of which $13 goes to art and $57 goes to Mysterious Other. We understand it costs money to rent the port-a-potties and pay the cops and build The Man. We didn’t give you that money so you could sell higher-priced tickets to tourists and film us to sell it in YouTube videos and the iTunes store. We’re not paying you to do the job of inviting a bunch of strangers who don’t care about our values and don’t want to learn, who think they’re better than all that. Who come to SEE the spectacle, not BE the spectacle.

If it’s so important to the Burning Man Project to acculturate Virgins and spread its message around the world, then let them do that for the whole rest of the year when we’re NOT putting our party on together, sharing our hospitality and camaraderie out on the inhospitable Playa. Let them divert Virgins to the Regionals, instead of squeezing out long-time Burners. Why kick us out of Black Rock City, to make room for strangers who care nothing for our unique culture and want to exclude us at our own event?

To me it’s quite simple. Radical Inclusion doesn’t extend to people who shit on all the other Principles. Fuck them – it’s They who should be excluded, not we Burners who don’t have the right wristbands for their $2 million camps. If you don’t want to be a Burner, fine, no problem: we don’t want you. It would be easy to sell 70,000 tickets to people – even 40% Virgins – who want to Gift, Include, be Self-Reliant, Participate, make a Communal Effort, and Leave No Trace. Why should it be “bring them in anyway, maybe they’ll get it, maybe they’ll want us to re-educate them so we can move them along the turnkey spectrum?” What about all the people who really do get it, but can’t get tickets? What about all the Burners waiting all year in STEP, hoping that their chance will come up, so they can start planning and preparing for their Burn?

What is it that makes these Commodification Campers so special? Money? Prestige? Power? Why do we need them at all? What about all of us, over nearly 30 years now, who HAVE put in the effort, the blood, sweat and tears? What about OUR feelings? What about OUR city?

Read Will’s full post here.

If you’re not sure what a “Commodification Camp” is, here’s just some of our other coverage on the topic:

Commodification Camp Concerns

Commodification Camps and the Tin Principles

Plug-n-Play Goes All The Way To The Top of the Pyramid

Comfortably Commodified

$2 Million Camps: Gentrification of Burning Man

 

 

caravancicle tshirt