The Man Behind The Music

Image: IRDeep via Spin

Image: IRDeep via Spin

Spin magazine has an interview with Opulent Temple founder Syd Gris. Some highlights:

The organizers behind Burning Man deny any affiliations of being a “music festival,” but, for all intents and purposes, this is the wildest music festival in the world.

The denial of their identity as a music festival lets Burning Man rely heavily on crowdsourcing the 24-hour, over-the-top productions, visuals, DJ booths, sound equipment, and world-class music performances to ticket holders…

Attendees being responsible for their own entertainment is exactly what separates Burning Man from any other music festival. You bought the ticket, and have to do all the work. 

Gris is the co-founder, lineup curator, and overall production director for more than 13 years with the sound camp known as Opulent Temple. 

CREDIT: Photo by IRDeep

Opulent’s major objective is twofold: to provide a platform for spiritual dance expression and for DJs to explore the more artistic (and perhaps unacknowledged at other commercial festivals) side of their craft…

 This year, Opulent Temple took a step away from their typical stage build for their popular Wednesday night “White Party.” Instead, they provided attendees a truly magical alternative that captured the true essence of Burning Man by forming a commutative stage consisting of multiple art cars from other camps. The Opulent team set up their DJ stand on top of an art car, outfitted with large speakers, to drive deeper into the open center area of Burning Man. Various cars from other camps outfitted with large speakers met them at a specific location and linked up wirelessly through RF technology to form a makeshift half circle dance floor. While each car was synced directly to the Opulent DJ performance, additional art cars unaffiliated with the camp would drive in and the Opulent workers would link them up to join the party as well.

What was the sound camp scene like when you arrived at your very first Burning Man?
Back in 2001, there were certainly less of them and most every scale of production was downsized compared to current standards of Burning Man sound camps, especially the scale of sound systems. I say that mostly because camps such as “Lush” in 2004 and “Sol System” that same year (fondly known as Sol Henge) were even by today’s sound camp’s standards massive productions, but those were definitely outliers and seemingly burned both crews out because neither ever came back after that year.

Is it true that you fought for the rights of sound camps at Burning Man?
Yes, I organized a bunch of camps in 2008 including representatives from camps like El Circo, the Deep End, Green Gorilla, and others to approach the Burning Man organizers to request some changes and support. The premise was basically that collectively we’ve felt like we give a lot to the event. Which, of course, is fine; it’s why we started creating such camps in the first place. But we hoped we might get more support and resources from the organizers to do what we do since it is our perception the role of the Large Scale Sound & Art Camps had evolved to be an integral part of a large number of attendees experience and reason for coming. What we asked for and what we got for our efforts were different. Spoiler alert: not much!

Did artists like Tiesto find it unique having to purchase their own ticket?
Yes. We are a volunteer and fundraising camp. All the equipment, food, shelter, and electricity comes out of our own pockets, while we all have day jobs outside of Burning Man. He provided a donation to our camp debt after he played for us in 2005, he said, “It’s the only time I’ve paid someone to play for them.”

What did Opulent Temple do to set the standard for today’s music scene at Burning Man?
What we did to raise the bar was really just building on the precedence of the great camps that came before us but taking it to a higher level. We make our own art and the production pieces that make up our camp, and we build new stuff every year to add to our recognizable look. We were the first to have a DJ-operated flame-throwing booth, and the first to consistently bring out an eclectic range of so-called ‘big-name’ DJs, and we did it all year round through volunteers building the camp and making the art.

CREDIT: Photo by IRDeep

What’s the future of the music community of Burning Man? Will the music be too much and eventually take away from the art as it slowly becomes the main attraction?
I think people’s association and experience of Burning Man — unless something drastically changes — is always one of art and music. For now, it is by far primarily dance music. Though it sounds ironic to say, in one light you could say the organization has gone to great lengths to do nothing to support music at Burning Man beyond allowing it to exist. They do a lot to nurture the art scene, so I don’t see it becoming too much.

[Source: Spin]

Read the full interview at Spin Magazine.

Here’s a Syd Gris set from last year’s Halloween.

Burning Man Could Be Moving To Utah [Update]

So says the CEO, in a recent hour-long interview on the Positive Head podcast.

From VICE:

“The biggest danger facing Burning Man right now is that the State of Nevada has levied an entertainment tax,” Goodell stated further. “We still believe that we don’t fit under a form of entertainment. Frankly, we’re not a Las Vegas show. We’re not a car race or a concert in a stadium.”

Goodell claims that the Silver State is enforcing a massive 9% entertainment tax on the Burning Man project, crippling revenue flows and long-term sustainability. “We’re not able to absorb that,” she said, before balefully concluding by saying, “That’s the thing right now that makes us look longingly towards Utah or any other state that might not have levied that.”

Their sold out event can’t absorb an increase in Ticket Prices from $390 to $425? File that one under things that make you go Hmmmm. They seemed to have no problem jacking Vehicle Pass prices 25% from last year. Perhaps the real issue may have something to do with them spending so much money on lawyers and accountants in order to become “tax exempt”, only to have politicians route around them by implementing a new tax. More lobbying and lawyers required, where does it end? (Hint: it never ends).

Fest300 asks Will Burning Man Be On The Playa Next Year? and then takes it further, intrigued by the suggestion that we’ve outgrown the desert and it’s time for some permanent infrastructure:

Goodell continues, “We’re running out of space on the Black Rock desert, so we’re doing everything we can” to nurture regional Burns.

And, right above the 1-hour mark, Goodell brings up the intriguing possibility of Burning Man’s first permanent structure beyond its office in San Francisco: “For the long-term survival of the culture, we are going to need a physical space…We will, as time goes by, find it hard to only be in the Black Rock Desert. We may need to find a place that would allow for infrastructure. I’m certain that’s in our future.”

Marian shed some more light on what’s behind the Dance Music Zone. It’s to make Robot Heart “more free”, and because of a “long standing” dispute with Dancetronauts:

“Burning Man is not a festival,” Goodell was early to iterate. “A festival, for many people, now means stages and food vendors and having your comforts more taken care of. We’re definitely not interested in providing a typical festival atmosphere.”

That statement may be a tougher sell to the much maligned, but now-entrenched upper crusters who glamp amidst luxury and a minimal sense of radicalism that sits starkly against traditional Burner tenets.

“We have watched the change in the type of people that come to Burning Man,” Goodell acknowledged. “We’re not gonna get in front of certain things and force issues. We are gonna nurture the process so we all get the best results. Burning Man is an experiment in temporary community, and we’re the stewards of that process.

Time for a change? Bear Kittay, Marian Goodell and Danger Ranger. // Photo by Christoper Michel

Time for a change? Bear Kittay, Marian Goodell and Danger Ranger. // Photo by Christoper Michel

This year, that process involves stewarding some of the rowdier art car dance parties away from Black Rock City. Goodell acknowledged that longtime Burner crew The Dancetronauts were disinvited to the Playa in 2015 after a long-standing dispute with the jumpsuited spacemen, while the Opulent Temple camp was denied camp placement after dropping their levels of camp interactivity.

Made more notable after the famous debacle last year in which Skrillex and Diplo dropped “Turn Down For What?” to a bemused audience of hippies, is the institution of the Deep Playa Music Zone, a distantly situated area in which art cars like Robot Heart will be more free to post up and blast electronic dance music for as long and as loud as they need, want, or are physically able to.

Damian Lazarus at Robot Heart. Image: VICE

Damian Lazarus at Robot Heart. Image: VICE

Goodell was at the center of this change after an encounter with the untz last year left her reeling: “I was one of the people who was awakened at 3 in the morning by the sound of thumping music. My trailer was vibrating! Several of us came out, shocked, and couldn’t understand, even though I’ve been doing this for 19 years. We got in the cart and went out and it was an tart car facing its speakers towards the camp. It was past the man and it woke me!”

[Source]

Hmmm again. This doesn’t sound like it was Dancetronauts. So why was it them who was punished? What happened to this other “too loud” art car – anything?

And what’s the CEO of Burning Man doing trying to sleep at 3am anyway?


 

[Update 8/19/15 1:06pm]

She’s certainly not building her own camp. About ten minutes into the interview she completely justifies paid sherpas – as long as they get to eat at the same dinner table as the other campers, rather than “staff” versus “guests”, an “us and them sort of thing”. She states “The culture of Burning Man can really flourish with money…[for example] to bring great musicians to your camp”.

Stereolambda has made a very interesting observation in the comments here.

This certainly adds context around why the org is suddenly asking sound camps not to list DJ line-ups. It seemed odd at the time that they would suddenly come out with this policy after so many years, but now it is clear they are trying to make sure they can argue that Burning Man is not entertainment, and therefore not subject to the entertainment tax.

Could there be a link between a new “entertainment tax” and a new “crackdown on EDM”? Or just more coincidences?

“we don’t believe we’re a form of entertainment. We’re not a Las Vegas show or a car race or a concert in a stadium”

 

Is This The New New Thing?

Larry's expression when Kucinich asks "what about your humanity?"

Larry’s expression when Kucinich asks “what about your humanity?”

 

I have just stumbled across youtube.com/burningman. Sure, there have always been plenty of YouTube videos about Burning Man – earning revenue for Google whenever they play. This seems to be something more co-ordinated, though. Many of the videos have an intro that says “From the Burning Man Archives”. This is accompanied by old fashioned World War 2 propaganda film music, a thematic resonance with Caveat Magister’s “not official” Burning Man Minute series…

24 videos have been added in the past week, showcasing Regionals as well as ancient history. Another 6 were added a month ago from the 2015 Global Leadership Conference.

Some of the videos on the channel are showing ads. We may never know whether this revenue is being donated to the Burning Man Project, or channelled into Decommodification, LLC. Whoever gets it, someone is Commodifying Burning Man here:

Screenshot 2015-07-18 16.57.19

Is this return to the old being simultaneously accompanied by an attack on the new?

And is the “really really BIG RAD thing” we were promised was “coming soon” last November? A bunch of video content released from the archives, and a bunch more created from the Founders’ philosophical discussions?

They seem to be kicking off with Larry Harvey interviewing Denis Kucinich at this year’s Global Leadership Conference.

Here’s the full interview from YTBM, if time is limited skip down to the next clip which is the main highlight I want to discuss.

DK: “What I saw at Burning Man is, there’s a new matrix being built“…

DK: “What Burning Man does is to create a space, that no other organization has created in quite this way, to creatively explore the human potential for an evolutionary response to the challenges of our times. The world today is beset by so much conflict, people are yearning for an opportunity to get past it and find a way to come together”

Larry: “Meaningful political dialogue is in many ways increasingly inhibited by both money and aspects of the media. I’m not anti media, books are media , media implies communication and that’s a good thing

DK: “The politics that you describe…Burning Man creates a platform for a whole new discussion about everything, for a whole new relationship we have with each other, with our government, and that’s what I think is so valuable. When I see a space for a new discussion, I’m exhilirated. I think wow! We can actually have a real discussion about what the implications are without anybody worried about “well, what’s the party going to think about this” or “what are my supporters going to think about it”. Burning Man is in a position to go very deep in the implications of the current system and to have a discussion which has the potential to produce solutions that otherwise couldn’t be brought forward because existing structures are so hidebound, in tradition and in political practice, that there’s a limitation in the dialogue that occurs and they can’t really get to any kind of a synthesis outside the box that they’re in. Burning Man begins outside…Burning Man is not in a box, and that’s the beauty of it”.

So Larry’s a talk show host now?

While the politicians are being inspired by the creativity of Burning Man, BMOrg themselves seem to keep coming up with rules, bans, and punishments – all things notorious for stifling creativity.

Although only 45 seconds long, the clip above may give us some insight into the collective Borg mindset these days. It is interesting that they chose to create this as a highlight of the entire interview.

“We don’t prescribe content, we design context”.

Perhaps this philosophy explains some of the recent EDM war battles like Dancetronauts, Opulent Temple, and now Mayan Warrior.

Mayan Warrior, a popular art car with more than 22,000 Likes, said “we’re bringing these DJs”:

mayanwarrior2015

…then got publicly slammed (and threatened) in the wee hours of Friday morning by the Burning Man CEO.

Screenshot 2015-07-18 10.53.17

Why did they get slammed? Because of the content they published. Of course, Burning man doesn’t prescribe content.

No matter that the policy hasn’t even been created yet. Nobody has been told the rules, all we have is a story in BRC Weekly from last year, publicly shaming White Ocean:

sound camp lineup ban

They’re doing it for the Burners. So we can all have more chance to win tickets in the OMG sale. Right. 80,000 Burners missed out on the general sale. The majority of Burners who tried to get tickets, didn’t. There don’t seem to be many STEP successes. So we already have 79,000 Burners who are going to miss out on the remaining 1,000 tickets. There is already a 99% chance you’re not going to get a ticket in the OMG. So what if more people hear about Burning Man and want to go? And on that point, what about Grover, Denis, Diddy, and all the other celebs who have been commodifying Burning Man by talking about it to non-Burner audiences? Is their crowd OK, but Mayan Warrior’s isn’t? Whatever happened to radical inclusion?

For the sin of publishing unprescribed content, Mayan Warrior couldn’t just get a personal message alerting them that they’d broken an unwritten rule, asking kindly if they could please make it right. No, they had to get a public statement against them, a shaming. Then, even when they fixed the problem and apologized, the statement remains. And, 2 days later, there is still no policy or description of what rules were broken.

Prescribing content is just fine in this post from BMOrg telling us which art projects they selected to receive our money this year. Decommodification is no problem when it comes to soliciting money for a select few of those (I wonder if BMOrg get a percentage?).

“Music is not art, and people dancing to a DJ are not interacting with the music” seems to be the new party line.

The vision behind the Mayan Warrior is amazing. A crew from Mexico, passionate about music, wanted to make an art car and bring it to Burning Man with local DJs playing. They could showcase the modern day sounds of Mexico to Burners from all around the world! They could share their culture with us as a gift.

mayan warriorThe Mayan Warrior art car has just released some of the first names who will play at Black Rock City this year. The Mayan Warrior was originally created to showcase the music of Mexican electronic artists at Burning Man. Pablo Gonzalez Vargas, the executive producer of the interactive mobile and sound system since 2011, explained that the car was inspired by the playa’s limitless creativity, and the Mayan visual concept comes from ancient Mayan culture, crop circles, and principles of sacred geometry.

[Source: Dancing Astronaut]

Of course, if the Mayan Warrior didn’t tell us that their vision was to bring Mexican DJs, we would not get a fundamental point of the gift. The first time I saw the art car, I didn’t even realize that its face was Mayan. Sometimes, to get the context of art, you need some sort of description of the content. I would much rather they let us know which DJs will be playing in a flyer, than by getting on the mic every 10 minutes to say “this is DJ So and So, how you feeling BURRRRNNNNNINNNNNGGGG MANNNNNNNNN!!!!”

This year's Man design. Image: Burning Man

This year’s Man design. Image: Burning Man

Meanwhile, the geniuses at Burning Man HQ spend decades in the lab “designing context” – that is to say:

  • “CARgo Cult”, “CARavansary”, and “CARnival of Mirrors”
  • A UFO with the Man on top, a plain Man but giant on top of a market, a plain Man but giant on top of a circus.
  • Words from A-L that are supposed to be connected with the theme (like “geek” and “carnival”).

What Larry’s saying is that’s what made Burning Man great and brought the population up to 70,000: those 3 designs (which did what the 17 themes before them couldn’t) and the street names. Not the content: the music, the dancing, the art, the Burners, the beautiful people and the sex and drugs: no, the themes. The “context” for “our” self-expression. Because of the inspiration designed into these themes, we now have Google, Tesla, SpaceX, and Solar City.

(Side note: in 1998, when Google famously launched themselves with Burning Man’s logo on their home page, the theme was Nebulous Entity. Given the revelations that have since come out of Google’s relationship with spy agencies, hey, perhaps this theme did actually inspire them!)

Or am I missing something: does BMOrg “design context” and socially engineer us in other ways?

Personally, I think Larry has it all wrong. Burning Man takes place in the desert in Nevada, not an ivory tower in the Mission. Burners supply the creativity and inspiration. Burners have the ideas. Most Burner art and activities have nothing to do with the themes – many Burners don’t even know (or care) what the theme is. We give money to artists to create the art. We give money to Burning Man’s charity – they take most of it for their own expenses, and pass a small percentage of it on to the artists to create the art. All the art projects they choose to redistribute our money to still need further support from the community to make it out to the temporary city and back. We give money to BMOrg to buy our tickets. They use it to rent portapotties and pay the cops and buy ice creams for the Federales.

I am not convinced by this “Burning Man TV” 2.0 philosophy. Burners can change the world, and the first step to do this is banning things and making more rules. Err, what?

I’m still on the side of the Burners. Burning Man is awesome because of everything all of us contribute to it, not the theme or the First Camp guest list.

BMOrg are Commodifying the culture we create for each other, when they use it to promote the politicians they want to curry favor with, the commercial tour package vendors that are their mates, the artists they choose to receive the funds we’ve given them, and the vendors that they choose to give monopolies to. We’re supposed to just accept that all of that is fine, but if your camp wants to bring musicians, and tell people who you’re bringing? You must be punished. We’re gonna ban your art car and shame you to the community. Because, Decommodification – the alleged Principle, not the ironically named LLC.

They are trying to create a gravitas around themselves. “We mingle with politicians! The Google guys and Elon Musk go and get technology ideas there! VCs network and do deals!” They want to re-shape the event in their own image, to support their importance in cultural history.

Meanwhile, many Burners love music, and appreciate it as art just as much – maybe even more – than taint washes and polyamory workshops. These Burners want to lose it on the dancefloor to their favorite DJs. They want to hear amazing new music that draws them in from a distance and keeps them for hours, in a crowd who are all sharing a special moment together, united by the beats. They want to discover new artists to become fans of. Camps who are gifting those DJs are getting excited about it, and want to share the good news so Burners can get excited too.

They must be banned. All that fun is getting in the way of a pie-in-the-sky vision for “what Burning Man could become”, that politicians who went once and went to bed early are now espousing. Crack down on doof. Implement more rules, more policies, more restrictions on Burners’ freedom. Jack ticket prices sky high, to price out the dirty hippie freaks. Bring in more cops so you can try to promote it as family friendly. Favor rich new tourists over hard-working veterans. Promote it in the mainstream media, Wall Street Journal, Forbes, Inc, The Simpsons. Bring politicians who will recruit more politicians, maybe they can get this apathetic disillusioned bloc of Burners escaping from the Default World to get off their disgruntled asses and vote – for them, natch.

How will human potential evolve, by banning more and more cool stuff that Burners gift? If communication is a good thing, why can’t BMOrg communicate what the rules are to everyone at the same time? Why can’t camps communicate what art they’re bringing? Because, scalpers? Because, EDM fans are bad but politicians are desirable?

art car sharkIs this the new new thing? Is this what we jumped over the shark for?

 

There’s some fierce debate on the Interwebz already about this issue, with some who are not EDM fans saying “good riddance” and wishing for a return to the past. You can’t go backwards, people. I don’t like seeing so many people on smart phones on the Playa, but the answer isn’t “ban smartphones”.

Last year a camp (White Ocean) and this year an art car (Mayan Warrior) were publicly scolded by Burning Man, despite not breaking any actual rules. They committed pre-crime, like in Minority Report. The policy is still, as I write this, unwritten and “coming soon”. How hard can it be to write a paragraph? Is this some holocracy thing we’re waiting on, establishing consensus within BMHQ?

The BMOrg supporters echo Maid Marian’s argument that publishing your events in advance might lead to people wanting to come to Burning Man who we don’t want there. These people might think that the whole thing is a festival, because there are certain events on at pre-set times.

Well, take a look at this, Burners. Here are some of the 2015 Burning Man events that have already been published. Apparently every single one of these is fine, including those that feature named stars, because this is at burningman.org. It is just EDM events they have a problem with. #radicalinclusion #gratitude

Note: these are just the events on Monday August 31.

From burningman.org:

Scheduled Events

See also:

PulseRadio.Net: Burning Man vs EDM – Is The Hammer Starting To Drop?