Gifting For Permanent Art [Update]

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photo by Liz Hafalia, SF Chronicle

photo by Liz Hafalia, SF Chronicle

At least we know there’s one BMP Director who gets it. Leo Villareal has been a Burner since 1994, and is the founder of Disorient. If there is a “spectrum of camps” like BMOrg says, then Disorient is clearly on the good end of the spectrum. They provide a major sound stage with many DJs, as well as several areas of their camp that are open to all Burners. They bring multiple art cars, which give rides to the public; and they gift an Art Car Wash every year which every art car can participate in. Everyone who camps with Disorient is expected to volunteer some of their time at the burn in multiple shifts, to give back to the community. While they charge dues, it is in the hundreds of dollars, not tens of thousands, and no-one in the camp is trying to make a profit. Those who stay longer to break down and pack up get a discount on their dues, but even those hard workers still pay to be a part of a camp.

Leo is also an accomplished artist. He’s the first Burning Man artist to have an exhibition of his interactive works at a major art museum (the San Jose Museum of Art).

Wikipedia:

Villareal has permanent installations at the Museum of Modern Art in New York, the National Gallery of Art in Washington, D.C., the Brooklyn Museum of Art, and the Albright-Knox Art Gallery in Buffalo, New York, as well as in the private collections of contemporary art collectors CJ Follini. His work has also been on display at the Hirshhorn Museum and Sculpture Garden in Washington, D.C., Madison Square Park in New York City, the Los Angeles Museum of Contemporary Art, the PS 1 Contemporary Art Center in Long Island City, New York and at the Brooklyn Academy of Music.

Oh, and if you’ve been anywhere near San Francisco in the last couple of years, you’ve probably seen one other little piece he’s done: an $8 million commission he got to build the largest electronic sculpture in the world, The Bay Lights.

image: Illuminate The Arts

image: James Ewing/Illuminate The Arts

The Bay Lights were only ever intended to be temporary, and have already lasted longer than the original plan. They have become a beloved feature of the San Francsico skyline, and have had a measured boost on the city’s tourism and the trade of businesses along the Embarcadero waterfront.

Good news, Burners! The Bay Lights could be here to stay. Thanks to the generosity of a number of donors, if the project can raise another $293,000 before the end of the year, Caltrans has agreed to pick up the maintenance tab and keep the installation on the Bay Bridge – permanently.

Illuminate The Arts CEO Ben Davis says:

Dear Bay Lights Lovers,

There’s good news and even better news.

The Good News: If we raise four million dollars in gifts and pledges by the end of this year, we keep The Bay Lights forever.

This is a one-time raise of $4m, made possible by Illuminate The Arts’ break-through agreement with Bay Bridge officials. With that money, ITA will install a new set of LEDs – expressly engineered to withstand the harsh environment of the San Francisco Bay. 

We would then gift these new lights to the Bay Area Toll Authority and Caltrans, in exchange for their on-going stewardship. The Bay Lights would become a permanent fixture of the Bay Bridge, just as the 50th Anniversary necklace lights did in 1989.

This means, Leo Villareal’s temporary masterpiece will become a permanent work of public art, establishing a global icon that lets the Bay Area shine around the world in perpetuity.

The Even Better News: Thanks to a $2 million challenge grant from Bay Area philanthropist Tad Taube, every new dollar raised will be matched until the $4 million goal is reached. Tad’s inspiring gift has already helped spur another $1.7m in private gifts. That means we have only $293,000 left to raise.

If you love The Bay Lights, now is the time act. 
 

MAKE A TAX-FREE DONATION NOW

Here are some other recent media highlights: 

  • Featured in the San Francisco Chronicle yesterday, ‘”Bay Lights” get offer of permanence from bridge officials” Read Here 
  • San Jose Mercury News features “Bay Bridge light sculpture to shine on with big donation” Read Here  
  • San Francisco Chronicle Editorial, “Keep the Bay Bridge lights Shining” Read Here
Thank you for your continued brilliance,
 

Ben Davis
Founder and CEO, Illuminate the Arts

Tad-Taube


Tad Taube is an 83-year old former USAF officer, who escaped the Nazis and became a real estate and tech magnate and major philanthropist. He is connected to the Koret sportswear empire that was sold to Levi Strauss, and runs charitable foundations worth more than $500 million that gave away $26 million in 2012. He’s challenged the community to match his gift to the Bay Lights, many other donors have stepped up, and we’re almost there.

Every little bit helps – a mere $4 from everyone who went to Burning Man this year, would be enough to keep the Bay Lights going forever. Click here to donate.

Why doesn’t the Burning Man Project step up too, and provide a financial contribution to support the biggest and most famous piece of Burner Art being shared with the world forever? Seems like giving $10,000 to this would be more directly relevant to their mission of spreading Burner culture than $10,000 to the Exploratorium.

If Burners want to donate to help promote the art and culture of Burning Man worldwide, making this amazing installation permanent seems like incredible bang for our buck. It’s permanent, internationally renowned, and has already been enjoyed by more than 25 million people. The Bay Lights puts a permanent Burner stamp on the city’s skyline.

The documentary Impossible Light, about the dream that led to the Bay Lights’ Creation, makes a nice Christmas stocking stuffer for your Burner friends.

[Update 12/17/14 10:00pm]

The Bay Lights has met its funding goal, and will be staying permanently:

From SFGate:

There will be permanent, artistic lights at the end of the tunnel — the westbound tunnel of the Bay Bridge leading into San Francisco, that is — come 2016.

After a two-month campaign, the nonprofit Illuminate the Arts announced Wednesday that it had raised the needed $4 million to reinstall the “Bay Lights” as a permanent fixture on the western end of the bridge.

Billed as the world’s largest light sculpture, the display of 25,000 LED lights turns the 1.8-mile San Francisco portion of the span into a nightly show of constantly changing abstract images.

It was first announced as a temporary two-year installation to be taken down in March 2015. Now, after some cable maintenance and repainting, it’s to be replaced with a sturdier set of lights that will begin glowing in time for Super Bowl 50, scheduled for February 2016 at Levi’s Stadium in Santa Clara.

“This is a great moment for public art and a great gift of the holiday season for the people of the Bay Area,” said Ben Davis, founder of Illuminate the Arts.

Impossible Light

A documentary about the Bay Lights is premiering later this month in the NYC area. Created by Burning Man Director – and Disorient founder – Leo Villareal, the $8 million Bay Lights Project is the world’s largest ever electronic art installation.

IMPOSSIBLE LIGHT reveals the drama and the daring of artist Leo Villareal and a small team of visionaries who battle seemingly impossible challenges to turn a dream of creating the world’s largest LED light sculpture into a glimmering reality. 

On March 5th, 2013, San Francisco’s skyline was transformed by an amazing sight: 25,000 LED lights that, for perhaps the first time save the 1989 earthquake, caused people to consider the Bay Bridge instead of her iconic sister. 

How did this happen? Who was behind the eight-million-dollar installation? How in the world did they pull it off? 

The story behind the making of THE BAY LIGHTS—a project whose very “impossibility made it possible”—answers these questions, revealing the drama and the daring of artist Leo Villareal and a small team of visionaries who battle seemingly impossible challenges to turn a dream of creating the world’s largest LED light sculpture into a glimmering realit 

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DIRECTOR’S STATEMENT

The Bay Lights is an iconic contemporary art sculpture by internationally renowned artist, Leo Villareal. It features 25,000 LED lights strung along the 1.8 mile Western Span of San Francisco’s Bay Bridge. In 2011, I stumbled into the unbelievable concept of turning an entire region’s traffic workhorse into a stunning, abstract light sculpture that changes an entire city’s skyline every night from dusk ‘til dawn.

I first met Ben Davis, the man with this not-so-simple idea, at a charity event. He was there trying to convince people on the possibility of The Bay Lights. The idea was brand new and no one had yet thought to document such an historic achievement. I basically nudged my way in, begged them to let me bring my camera, and never looked back.

In the beginning, when the installation was still an idea, I couldn’t conceive of how they would do it. That immediately made me interested. On one side, you have paperwork, permits, and all sorts of government agencies with endless red tape. On the other, you have a massive engineering structure meant to provide a very practical service to the region, which is now being viewed as an abstract canvas for contemporary art. And on top of all that, there is the very real need for millions of dollars to appear out of thin air. All kinds of questions immediately entered my mind and suddenly the project just spoke to me; I absolutely had to witness it first-hand.

I started this project because I thought it would be amazing to chronicle the process of turning a crazy idea into a stunningly beautiful reality. Along the way, I grew to appreciate and love the often-overlooked bridge itself. For the past three years I have come to know the Bay Bridge intimately. I have climbed up, crawled under, and hung off the side of this significant structure. I’ve also been busted for breaking a few traffic laws along the way.

IMPOSSIBLE LIGHT explores what we as human beings are capable of when obstacles seem insurmountable. It’s about the human spirit of collaboration and finding a way to make the impossible possible.

FilmPage_ImpossibleLight

CAST & CREW BIOS

DIRECTOR/ WRITER/PRODUCER/CO-EXECUTIVE PRODUCER/EDITOR

– Jeremy Ambers

Jeremy Ambers is a video editor by trade and a filmmaker by passion. He graduated from SUNY Oswego in 2000 and spent much of his early adult life working for a small production company in midtown Manhattan. In 2009, Jeremy married the love of his life and moved across the country to San Francisco. While trying to build a steady flow of freelance editing work, his wife encouraged him to pursue his lifelong goal of becoming a filmmaker.

In 2011, he bought a Panasonic HVX-200A and a questionable wireless lavelier mic and caught the very early musings of lighting the Bay Bridge by complete coincidence. Jeremy spent three years obsessing over the bridge, Leo Villareal and the iconic sculpture now known as The Bay Lights, capturing its beauty and inspiration. The result of his endless dedication can be seen in his first feature length documentary film: IMPOSSIBLE LIGHT.

 

ARTIST / SUBJECT OF IMPOSSIBLE LIGHT – Leo Villareal 

Leo Villareal received a BA in sculpture from Yale University in 1990, and a graduate degree from NYU Tisch School of the Arts, Interactive Telecommunications Program. Recent exhibitions include, a survey show organized by the San Jose Museum of Art, San Jose, CA, which continues to tour several museums in the United States.  

He has completed many site specific works including, Radiant Pathways, Rice University in Houston, Texas; Mulitverse, The National Gallery of Art, Washington DC; Diagonal Grid, Borusan Center for Culture and Arts, Istanbul, Turkey; Stars, The Brooklyn Academy of Music, Brooklyn, New York, and the recently installed Hive, for the Metropolitan Transportation Authority at the Bleecker Street subway station in Manhattan. Villareal is a focal point of the James Corner Field Operations design team that will renew Chicago’s Navy Pier, and commissioned installations at Cornell University, Ithaca, New York, and The Durst Organization in New York City, will be in visible public spaces.  Villareal’s work is in the permanent collections of many museums including the  Albright-Knox Art Gallery, Buffalo, NY; The Museum of Modern Art, New York, NY;  Naoshima Contemporary Art Museum, Kagawa, Japan;  Nerman Museum of Contemporary Art, Overland Park, KS, and the National Gallery of Art, Washington, D.C.

 

SUBJECT OF IMPOSSIBLE LIGHT – Ben Davis 

Ben Davis is the visionary behind THE BAY LIGHTS and the creator of Pi In The Sky. He is founder and CEO of Illuminate the Arts, the non-profit that aims to alter the arc of human history through the creation of transformative works of public art. He is currently championing major art installations in San Francisco and beyond.

MORE INFORMATION ABOUT ‘IMPOSSIBLE LIGHT’

Official Website: www.impossiblelightfilm.com

Facebook: www.facebook.com/impossiblelight

Twitter: @baylightsfilm #findaway

Upcoming Screenings:

October, 2014

Theatrical Screening Events:

  • AMC Clifton Commons, Clifton, NJ (October 27, 2014)
  • AMC Loews Shore 8, Huntington, NY (October 29, 2014)

November, 2014

SF Urban Film Festival, San Francisco, CA (November 7, 2014)

  • Opening Night Feature-Length Film

November, 2014

Special Screening

  • San Francisco Public Library, San Francisco, CA (November 13, 2014)

November, 2014

Napa Valley Film Festival, St. Helena, CA (November 14, 2014)

 

* For a full list of upcoming screenings, visit www.impossiblelightfilm.com/events

 

 

 

Cool Hunting Interviews Leo Villareal

leo and yvonneLeo Villareal is one of the founders of the Disorient major theme camp. He is also the first Burning Man artist to have an exhibition of their works at a major museum – in 2010, at the San Jose Museum of Art. The Disorient crew sure knows how to throw a party! Michael Slenske at Cool Hunting has just published a great interview with Leo, in which he talks about Burning Man and the Bay Lights – the largest electronic art installation in world history.

From Coolhunting.com:
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Two decades ago, New York-based light sculptor Leo Villareal attended Burning Man (the annual week-long art event in Black Rock City, Nevada, which culminates around a wooden sculpture of a man set on fire) and the experience changed his life. A few years later Villareal returned to the Nevada desert with a 16-strobe light beacon of his own design, which he fixed to the roof of his group’s RV so that they could find their way home. “I was tired of getting lost, so I made my first piece which was sort of just a utilitarian thing to help me stay oriented. But then I thought, ‘Wow, that’s a very powerful combination: software and light,’” recalls Villareal, who brought the work home to NYC, laid a translucent cover over the top and had just produced his first gallery-worthy light sculpture, “Strobe Matrix.”

Villareal spent the next 10 years broadening the scope of his work with increasingly larger, more technically complicated architectural interventions. Many were commissioned as temporary works, and many have ended up being permanent or semi-permanent. To wit: six years after it was installed, the 41,000 LED, three-years-in-the-making “Multiverse” still envelops the 200 foot-long walkway between the east and west buildings of the National Gallery of Art in Washington DC. The artist’s “Stars” remains in the windows of the Brooklyn Academy of Music years after it was scheduled for de-installation; the Buckminster Fuller-inspired “Buckyball” that lit up NYC’s Madison Square Park in 2012 is currently being shown outside Alice Walton’s Crystal Bridges Museum of Art in Bentonville, Arkansas, where it is now part of the institution’s permanent collection. The 25,000 algorithmically-controlled LED lights that make up “The Bay Lights,” which just marked its one-year anniversary, continues to illuminate the night sky across the Bay Area, and may continue to for another decade or so.

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The latter—likely the most technologically challenging public art installation ever—is also the subject of a new documentary, “Impossible Light.” The film premiered at SXSW and details the project’s numerous challenges: raising $8 million in private funding over two years, overcoming epic industrial, national security and environmental concerns not to mention finding the right people to get behind the project (from local engineers to public art éminence grise Christo, who wrote letters of endorsement on Villareal’s behalf). On the heels of the film’s premiere and the installation’s anniversary, Villareal checked in from D.—where he was taking some time to absorb the ambient glow of “Multiverse”—to talk about his trajectory from Burner to Bay Area icon, what technology means to his work and what’s next.

LeoVillarealBayofLights2.jpg

So it was just the one-year anniversary of “The Bay Lights.”

Yeah, on 5 March.

If you look back at that strobe light piece you did for Burning Man, could you ever have imagined this kind of trajectory for your work?

Absolutely not. The first year I went to Burning Man was 1994, and I made the strobe piece in ’97. That got me going and then over time I did my first large-scale architectural piece in 2003 at MoMA PS1 in Long Island City, and it just went incrementally from there. But I never thought I’d do anything like “The Bay Lights.” It’s cool what you can do with light.

LeoVillarealDoubleScramble.jpg

Were you ever interested in the pioneers of California’s Light and Space movement? Was that something you were thinking about?

I had an art history background, and my family is from Marfa, Texas, so I certainly knew about Donald Judd and Dan Flavin and [James] Turrell. But I studied sculpture and then I got into technology in the early ’90s and I wasn’t quite sure how I was going to fuse all these new tools I was using into my art-making practice. That’s what happened in ’97 [with “Strobe Matrix”], and I realized this is very powerful and this is what I want to pursue. But I would say it was definitely a combination of the Light and Space guys, plus Burning Man, plus technology being in the right place at the right time over and over.

How has your work evolved as technology has advanced?

Certainly I would not be able to do the work I do without LED technology. Solid-state lighting is remarkable in its robustness and in how energy efficient it is. I’m also very involved in creating my own LED circuit boards and control systems and all the software I use is custom-written. I’m working with my programmers—I only go so deep myself—but at the end of the day I’m using the tools that have been custom-made for me, and then I’m very involved in the sequence-making. But I’m all for innovation and I wish it would go faster. I’m really excited for LEDs that last a million hours instead of just 100,000 hours.

LeoVillarealClimbing1.jpg

What’s your process like when creating public installations?

I’m there to capture that 1% of the time when something exciting happens and I can bring that back—something I’ve harvested—and then I can continue to layer and evolve it. It is a very painterly process, it’s very compositional, very similar to the way you’d compose music. There are certain motifs that repeat at different scales at different tempos. There’s background layers and foreground layers and layers that subtract light, so you’re dealing with negative space.

Since “The Bay Lights” went up, have you been inundated with projects of that scale?

It’s been unbelievable. We’ve had over half-a-billion media impressions and that was several months ago. The story went from local to national to international and it’s inspired huge amounts of interest in my work and for doing monumental public art. I think what’s exciting is that with “The Bay Lights,” it’s not only a piece of art 50 million people will see in two years, but it’s also good for the city. It’s bringing in, conservatively, $100 million to San Francisco in restaurants and hotels.

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Are you involved in the campaign to keep “The Bay Lights” running through 2026?

Yes, we just announced that on 5 March. It’s really about the people of San Francisco. They’ve really fallen in love with the artwork and they want it to remain, which is great. But like I said in the film, this is something that needs to come from the public, not the artist saying, ‘My piece has to be permanent or here for [another] 10 years.’ I just feel honored to have had it up for this long. I’m okay with temporary art; that’s how it is on [Burning Man venue] the Playa, you have to let it come and go. But if something can become iconic and part of the city, of course I’m thrilled to participate in that.

When you walk through cities, do you see the possibilities in the architecture?

Definitely. Over the years my ability to create 3D simulations and visualizations has evolved, which is very important in my work and a lot of projects start like that: showing people what it could look like. That’s how “The Bay Lights” started, with a one-minute animation showing people what it could be.

Is there a new space you’d really love to explore?

I want to get out in nature. There’s some test pieces out in spaces in Texas. Places like Marfa, I think would be very exciting to explore. That’s going in a whole other direction.

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Are there any new items on the tech front you’re thinking about the way you might have thought about LEDs years ago?

The control of LEDs used to be very, very expensive. Now you can buy this stuff on a roll from China and, for a couple hundred bucks, you can be sequencing LEDs, which was never possible before. I would like for there to be more really revolutionary innovations in light, but I still think there’s a lot left to do with LED.

What other new projects are you working on at the moment?

I’ve been focusing more on gallery shows and museums. I’m doing some different group shows, one called “The Light Show,” which is traveling to New Zealand and Australia. I’m currently in the Cartagena Biennial. We’re going to be showing “Buckyball” sometime this year; we’re making a scale model of it.

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So this is the indoor version of the outdoor work?

Yeah, it’s about a three-foot diameter sphere on the outside and then another sphere within that. I’m all about making smaller pieces and learning at different scales. I’m just really regrouping. Two-and-a-half years working on the Bay Lights was pretty consuming. I just moved studios and have a new studio out in Brooklyn in Industry City.MakerBot is out there.

Is the new studio helping out with the work?

I can think straight with having enough space. I was in the same studio for 15 years in Chelsea, right in the middle of the art world and that was great but it’s just a lot of noise. Going to a place where I can think and work is very important. That’s what the new studio is about. For me it’s really about assessing where I’m at and figuring out the next moves. But it’s definitely an exciting time.

“Buckyball” images courtesy of Leo Villareal Studio, “The Bay Lights” images and “Double Scramble” image courtesy of James Ewing, “Impossible Light” images courtesy of Jeremy Ambers