Soho Gardens is the latest ultra-luxe glamping experience at Burning Man. It is very much following the lead of previous sherpa-laden hotel experiences at Burning Man that have been highly promoted to the media, from Directors Chip Conley, Jim Tananbaum, and (ironically) Chris Weitz who is totally against plug-n-plays (see comments).
How would one cope? This self-reliance thing is getting a little ridiculous. How are we supposed to rely on ourselves without maids or paparazzis? What’s the point of sherpas if some camps forbid them? Should we chain them to our camps and not let them ever go free range at Burning Man?
Soho Gardens promise to educate their guests in the Principles of Burning Man, but only about 3 of them…after that, there are better principles to focus on. And who’s to say that “Love” and “Green Energy” aren’t better than “Immediacy” and “Radical Self Reliance, anyway”? The principles are just guidelines.
Wi-Fi is available at limited hours, presumably as a free gift to all Burners.
They’re pretty specific about who they do, and don’t, want to Radically Include:
They’re looking at a few more amenities than the BLM’s Blue Pit:
They’ve figured out how to include Gifting and Radical Inclusion with the requisite VIP Exclusivity: Gift Tickets
No word yet on how much per head, but we believe there are still slots available.
The Twitter-verse was abuzz over the weekend in Nevada over Burning Man.
You all know Burning Man as the Labor Day week no-holds-barred celebration in the Black Rock Desert in the far reaches of northern Nevada.
The buzz was over the perks that the Bureau of Land Management is seeking from Burning Man organizers. The federal agency oversees the week-long event.
The agency’s list of desires reads like something a celebrity might request backstage, including soft-serve ice cream 24 hours a day, seven days a week; steaks, hamburgers, the ice cream treat choco-tacos, and a list of condiments and items that number well more than 100.
Not only that, but the Bureau wants VIP quarters, flush toilets and more.
We requested an interview with Bureau of Land Management officials but received no answer.
$700,000 commercial use fees – BMOrg see this as a tax on top of the ticket price. If this is 3% of the gate then ticket sales were $23.3 million.
$600,000 infrastructure
Total $4.05 million
2011 BLM fees $1.4 million, population 54,000
2015 BLM fees $4.9 million , population 70,000
Jim said that this is a substantial increase in fees, for only 16,000 more population
Of course, the 16,000 extra population is worth $6,544,000 in bonus ticket revenue to BMOrg (at $409 a ticket).
Expected population this year is now officially 70,000 – so there could be an extra 2,000 tickets floating around, to be added to STEP or OMG. This weekend I heard a rumor of 25 tickets being available for $1500 each, but you had to buy the whole 25. Not quite sure how something like that comes about…
Jim said that the $1 million cost figure being bandied around is not just for the Blue Pit Compound. The million dollars is the sum total of all of the requests for infrastructure this year: radios, catering, flush toilets. He said their catering requests were not that unusual…“We feed more than 50,000 meals during the week – our staff and volunteers.” So it looks like the BLM are asking for an increase in the infrastructure budget from $600k to $1 million.
Burning Man are not sure who the VIPs are for the 8 designated containers in the Blue Pit.
Jim said “We house all the BLM agents in the town of Gerlach, we rent out the hotels. Vast majority of them stay there, 14 mile drive from the town out to the site – we feel that’s pretty reasonable…We don’t begrudge anybody how they’re going to live when they’re out there. ”
[Update 6/30/15 1:45pm PST]
Did I say 2,000 extra tickets? How about 12,000?
At The Hill, the Deputy Director of the BLM seems to be giving a green light to 80,000 people this year. An extra 10,000 tickets to sell will certainly pay for a lot of chocotacos.
On Monday, BLM Deputy Director Steve Ellis said the agency should “take a fresh look” at the requests.
“I am concerned about the reported costs associated with supporting the Burning Man festival. I have directed that BLM staff take a fresh look at the initial proposals for food and facilities at the event,” Ellis said in a statement.
“Our priority is to provide for participant and employee health and safety, sanitation, and environmental compliance at this unique event that is attended by up to 80,000 people in a remote part of the Nevada Desert. I have full confidence in BLM staff and their ability to develop a plan that is cost efficient and ensures public health and safety.”
That sure would be a win/win/win compromise for everybody. Burners would win 12,000 more tickets. BMOrg would win another $5 million revenues. BLM could get a nice VIP compound and increase the infrastructure budget $400k. Looks like a pretty good deal all around, let’s hope it works out that way.
It’s amazing how this narrative is so quickly being spun by BMOrg’s PR machine to “Silicon Valley techies hacked Burning Man and stole tickets from everyone else”, and away from “the ticketing system was not First In First Out and all you had to do to buy tickets was go through Ticketfly’s web site and ignore the queue”. Once again, the Burners get the blame – just for exercising Radical Self Reliance. And BMOrg, rather than accepting responsibility for the unique system they’ve designed and the problems it caused for tens of thousands of their most loyal customers, gets to play the innocent victim.
Despite the story going global, BMOrg haven’t even looked at the report from Ticketfly yet. From SFGate:
While Burning Man organizers confirmed they had been hacked — and that the suspected parties would be stripped of their tickets — they said they needed to see the report from Ticketfly to get into the details. Whether actual hackers posted their exploits on social media was unclear.
“We may have more information later, but Ticketfly is taking the lead on figuring out what happened,” Burning Man spokesman Jim Graham said Monday. “We don’t want to say anything that is incorrect.”
BMOrg confirmed they had been hacked? Not Ticketfly? Hmmm….
I was in at 12:00:56 and didn’t get tickets. Some were there at 12:00:02 and didn’t get them. Others logged in at 12:10 and later and bought tickets. THAT is the biggest problem, and is nothing to do with hackers.
Let’s take a condensed look at the ticket problems, as reported by Burners:
People wrote scripts to connect to the link at exactly 12:00:00
People looked at the source code of BMOrg’s web page and found what the URL would be for the link to the waiting room; entering this URL in their browser meant they didn’t have to wait until the button turned green to get in the queue
Bots were for sale for $750 that automatically bought tickets from Ticketfly
People logged in after the “Pause” and got straight through
People logged directly into Ticketfly, chose Burning Man, and entered their code
People on mobile devices on Verizon got straight through
[if you’re aware of any others, please share]
According to BMOrg, echoed through the world’s media:
200 Burners used sophisticated software hacking techniques to place themselves at the front of the queue
The comments to the WIRED article (and at Burners.Me) have been quite dismissive of the use of the word “hacking” in this story.
None of the numbered examples I listed require any hacking, or any code to be written, although #1 and #2 do require some very basic technical knowledge. So do all these methods get a pass, and there was another hack that we don’t know about? Or is BMOrg trumping up #2 as the scapegoat for all their ticket woes – before they’ve even received the report from Ticketfly? Is this whole story they’re telling simply based on speculation on Reddit? “We found these 200 people in the queue before 12:00:00, they must all be hackers”.
Even if there were more techniques used to circumvent the system, including hacking directly into the servers involved…it does not change the appalling delay between the last ticket being sold, and the 60,000 unlucky Burners in the queue being notified that they were only waiting to make a donation. For that one, they can’t blame hackers.
Meanwhile, tickets are now being offered for $1 million each on Stubhub. No word how many Mistresses of Merriment come with a million dollar ticket…